Thursday Night Previews: First Man Earns $1.1 million during First Night
October 12, 2018
First Man led the way with $1.1 million during its previews last night. There are not many films we can use as comparisons. The Martian cost a whole lot more and had much more buzz, so it is not surprising it did better with $2.5 million in its previews. If the two films have the same legs, then First Man will open with about $24 million, giving it a solid third place. Its reviews slipped just below the 90% positive level, but that’s hardly reason to panic about its box office chances. I think my prediction might have been a little too bullish, but we will have to wait till tomorrow to have a clearer picture.
Goosebumps 2: Haunted Halloween managed $750,000 during previews, which is significantly more than the $600,000 the first film managed. On the other hand, this film’s reviews are much weaker and it is a sequel, which tend to start fast, but fall quicker. We predicted $18 million and I’m happy with that number at the moment.
We are still waiting for the numbers for Bad Times at the El Royale. However, it is a unique enough film and there are so few other films to compare it to, that I don’t think we will be able to judge the film’s chances after the numbers come in. Not unless the numbers are shockingly small ($400,000 or less) or surprisingly strong (better than $750,000).
- First Man Comparisons
- Goosebumps 2: Haunted Halloween Comparisons
- Bad Times at the El Royale Comparisons
Filed under: Midnight Previews, A Star is Born, Goosebumps 2: Haunted Halloween, First Man, Bad Times at the El Royale