Thursday Night Previews: Night School gets off to an Intelligent Start
September 28, 2018
Night School earned $1.35 million during its previews last night. In order to match our $27 million prediction, the film needed about $1.2 million during its previews, so this start makes opening above $30 million a lot more likely. Granted, its reviews are not going to help, but the film still has an excellent shot at topping its production budget during its opening weekend. It would take a combination of tragic legs, zero international demand, and irresponsibly high advertising costs for this film to not break even after this start.
Likewise, Smallfoot was a little better than expected with $850,000 during its previews. This is a tiny amount above the $840,000 The House with a Clock in its Walls managed just last week and if the two films have similar legs, then Smallfoot will open with $27 million. Smallfoot does have better reviews, so maybe it will get a little bit closer to $30 million during its opening weekend.
The new releases went three-for-three as Hell Fest debuted with $435,000. This is not a great start, but it only needed just under $400 million to be on pace to match our $6 million prediction. Its reviews are terrible at just 22% positive, but that’s not that far off what was expected and shouldn’t impact its legs too much.
- Night School Comparisons
- Smallfoot Comparisons
- Hell Fest Comparisons
Filed under: Midnight Previews, Smallfoot, Night School, Hell Fest, The House with a Clock in its Walls