Death at a Funeral (2010)

Death at a Funeral poster
Theatrical Performance
Domestic Box Office $42,739,347Details
International Box Office $6,237,886Details
Worldwide Box Office $48,977,233
Home Market Performance
Est. Domestic DVD Sales $14,675,585 Details
Est. Domestic Blu-ray Sales $1,729,452 Details
Total Est. Domestic Video Sales $16,405,037
Further financial details...

Metrics

Opening Weekend:$16,217,540 (37.9% of total gross)
Legs:2.64 (domestic box office/biggest weekend)
Domestic Share:87.3% (domestic box office/worldwide)
Production Budget:$21,000,000 (worldwide box office is 2.3 times production budget)
Theater counts:2,459 opening theaters/2,459 max. theaters, 4.6 weeks average run per theater
Infl. Adj. Dom. BO $58,394,193

Latest Ranking on Cumulative Box Office Lists


Watch Now On

Amazon VOD:Amazon

Movie Details

Domestic Releases: April 16th, 2010 (Wide) by Sony Pictures
Video Release: August 10th, 2010 by Sony Pictures Home Entertainment, released as Death at a Funeral (2010)
MPAA Rating: R for language, drug content and some sexual humor
(Rating bulletin 2115 (Cert #45791), 4/7/2010)
Running Time: 92 minutes
Comparisons: vs. Love the Coopers
Create your own comparison chart…
Keywords: Black Comedy, Remake with Returning Cast Member, African Americans, Funeral Reunions, Ensemble
Source:Remake
Genre:Black Comedy
Production Method:Live Action
Creative Type:Contemporary Fiction
Production/Financing Companies: Sidney Kimmel Entertainment, Stable Way Entertainment, Wonderful Films, Parabolic Pictures
Production Countries: United States
Languages: English

Compare this performance with other movies…

Domestic Cumulative Box Office Records

Weekend Box Office Performance

DateRankGross% ChangeTheatersPer TheaterTotal GrossWeek
Apr 16, 2010 4 $16,217,540   2,459 $6,595   $16,217,540 1
Apr 23, 2010 7 $8,022,762 -51% 2,459 $3,263   $28,471,939 2
Apr 30, 2010 9 $4,123,105 -49% 2,271 $1,816   $34,900,278 3
May 7, 2010 8 $2,308,743 -44% 1,706 $1,353   $38,531,924 4
May 14, 2010 11 $1,138,148 -51% 1,062 $1,072   $40,495,964 5
May 21, 2010 13 $537,573 -53% 561 $958   $41,463,030 6
May 28, 2010 24 $218,976 -59% 247 $887   $41,874,044 7
Jun 4, 2010 40 $75,708 -65% 102 $742   $42,092,514 8
Jun 11, 2010 39 $68,018 -10% 66 $1,031   $42,192,747 9
Jun 18, 2010 30 $149,389 +120% 161 $928   $42,365,768 10
Jun 25, 2010 29 $141,926 -5% 156 $910   $42,594,453 11
Jul 2, 2010 33 $114,498 -19% 136 $842   $42,708,951 12

Daily Box Office Performance

DateRankGross%YD%LWTheatersPer TheaterTotal GrossDays
Apr 16, 2010 2 $5,547,092     2,459 $2,256   $5,547,092 1
Apr 17, 2010 5 $6,600,151 +19%   2,459 $2,684   $12,147,243 2
Apr 18, 2010 4 $4,070,297 -38%   2,459 $1,655   $16,217,540 3
Apr 19, 2010 3 $1,154,850 -72%   2,459 $470   $17,372,390 4
Apr 20, 2010 3 $1,178,450 +2%   2,459 $479   $18,550,840 5
Apr 21, 2010 4 $970,833 -18%   2,459 $395   $19,521,673 6
Apr 22, 2010 5 $927,504 -4%   2,459 $377   $20,449,177 7
Apr 23, 2010 6 $2,361,095 +155% -57% 2,459 $960   $22,810,272 8
Apr 24, 2010 7 $3,508,593 +49% -47% 2,459 $1,427   $26,318,865 9
Apr 25, 2010 7 $2,153,074 -39% -47% 2,459 $876   $28,471,939 10
Apr 26, 2010 7 $616,928 -71% -47% 2,459 $251   $29,088,867 11
Apr 27, 2010 7 $632,308 +2% -46% 2,459 $257   $29,721,175 12
Apr 28, 2010 8 $534,437 -15% -45% 2,459 $217   $30,255,612 13
Apr 29, 2010 8 $521,561 -2% -44% 2,459 $212   $30,777,173 14
Apr 30, 2010 9 $1,242,128 +138% -47% 2,271 $547   $32,019,301 15
May 1, 2010 9 $1,703,268 +37% -51% 2,271 $750   $33,722,569 16
May 2, 2010 9 $1,177,709 -31% -45% 2,271 $519   $34,900,278 17
May 3, 2010 8 $348,895 -70% -43% 2,271 $154   $35,249,173 18
May 4, 2010 8 $364,253 +4% -42% 2,271 $160   $35,613,426 19
May 5, 2010 8 $303,635 -17% -43% 2,271 $134   $35,917,061 20
May 6, 2010 8 $306,120 +1% -41% 2,271 $135   $36,223,181 21
May 7, 2010 9 $573,537 +87% -54% 1,706 $336   $36,796,718 22
May 8, 2010 8 $891,561 +55% -48% 1,706 $523   $37,688,279 23
May 9, 2010 8 $843,645 -5% -28% 1,706 $495   $38,531,924 24
May 10, 2010 7 $198,295 -76% -43% 1,706 $116   $38,730,219 25
May 11, 2010 8 $221,198 +12% -39% 1,706 $130   $38,951,417 26
May 12, 2010 9 $208,026 -6% -31% 1,706 $122   $39,159,443 27
May 13, 2010 9 $198,373 -5% -35% 1,706 $116   $39,357,816 28
May 14, 2010 11 $324,981 +64% -43% 1,062 $306   $39,682,797 29
May 15, 2010 11 $515,254 +59% -42% 1,062 $485   $40,198,051 30
May 16, 2010 11 $297,913 -42% -65% 1,062 $281   $40,495,964 31
May 17, 2010 13 $106,590 -64% -46% 1,062 $100   $40,602,554 32
May 18, 2010 - $112,406 +5% -49% 1,062 $106   $40,714,960 33
May 19, 2010 - $105,334 -6% -49% 1,062 $99   $40,820,294 34
May 20, 2010 - $105,163 n/c -47% 1,062 $99   $40,925,457 35
May 21, 2010 - $152,838 +45% -53% 561 $272   $41,078,295 36
May 22, 2010 - $242,877 +59% -53% 561 $433   $41,321,172 37
May 23, 2010 - $141,858 -42% -52% 561 $253   $41,463,030 38
May 24, 2010 - $54,253 -62% -49% 561 $97   $41,517,283 39
May 25, 2010 - $53,572 -1% -52% 561 $95   $41,570,855 40
May 26, 2010 - $46,715 -13% -56% 561 $83   $41,617,570 41
May 27, 2010 - $37,498 -20% -64% 561 $67   $41,655,068 42
May 28, 2010 - $56,996 +52% -63% 247 $231   $41,712,064 43
May 29, 2010 - $79,628 +40% -67% 247 $322   $41,791,692 44
May 30, 2010 - $82,352 +3% -42% 247 $333   $41,874,044 45
May 31, 2010 20 $71,552 -13% +32% 247 $290   $41,945,596 46
Jun 4, 2010 - $22,123   -61% 102 $217   $42,038,929 50
Jun 5, 2010 - $35,542 +61% -55% 102 $348   $42,074,471 51
Jun 6, 2010 - $18,043 -49% -78% 102 $177   $42,092,514 52
Jun 11, 2010 - $23,751   +7% 66 $360   $42,148,480 57
Jun 12, 2010 - $29,945 +26% -16% 66 $454   $42,178,425 58
Jun 13, 2010 - $14,322 -52% -21% 66 $217   $42,192,747 59
Jun 18, 2010 - $42,967   +81% 161 $267   $42,259,346 64
Jun 19, 2010 - $59,015 +37% +97% 161 $367   $42,318,361 65
Jun 20, 2010 - $47,407 -20% +231% 161 $294   $42,365,768 66
Jun 25, 2010 - $43,988   +2% 156 $282   $42,496,515 71
Jun 26, 2010 - $56,772 +29% -4% 156 $364   $42,553,287 72
Jun 27, 2010 - $41,166 -27% -13% 156 $264   $42,594,453 73
Jul 2, 2010 - $40,361   -8% 136 $297   $42,634,814 78
Jul 3, 2010 - $48,567 +20% -14% 136 $357   $42,683,381 79
Jul 4, 2010 - $25,570 -47% -38% 136 $188   $42,708,951 80
Jul 5, 2010 34 $30,396 +19%   136 $224   $42,739,347 81

Weekly Box Office Performance

DateRankGross% ChangeTheatersPer TheaterTotal GrossWeek
Apr 16, 2010 4 $20,449,177   2,459 $8,316   $20,449,177 1
Apr 23, 2010 7 $10,327,996 -49% 2,459 $4,200   $30,777,173 2
Apr 30, 2010 9 $5,446,008 -47% 2,271 $2,398   $36,223,181 3
May 7, 2010 8 $3,134,635 -42% 1,706 $1,837   $39,357,816 4
May 14, 2010 11 $1,567,641 -50% 1,062 $1,476   $40,925,457 5
May 21, 2010 15 $729,611 -53% 561 $1,301   $41,655,068 6
May 28, 2010 23 $361,738 -50% 247 $1,465   $42,016,806 7
Jun 4, 2010 41 $107,923 -70% 102 $1,058   $42,124,729 8
Jun 11, 2010 41 $91,650 -15% 66 $1,389   $42,216,379 9
Jun 18, 2010 31 $236,148 +158% 161 $1,467   $42,452,527 10
Jun 25, 2010 37 $141,926 -40% 156 $910   $42,594,453 11
Jul 2, 2010 34 $144,894 +2% 136 $1,065   $42,739,347 12

International Cumulative Box Office Records


Worldwide Cumulative Box Office Records


Weekly US DVD Sales

DateRankUnits
this
Week
% ChangeTotal
Units
Spending
this
Week
Total
Spending
Weeks
in
Release
Aug 15, 20102324,965 324,965$5,521,155$5,521,1551
Aug 22, 20106113,219-65% 438,184$1,923,591$7,444,7462
Aug 29, 20101350,603-55% 488,787$942,734$8,387,4803
Sep 5, 20101442,886-15% 531,673$771,519$9,158,9994
Sep 12, 20102233,561-22% 565,234$591,680$9,750,6795

Weekly US Blu-ray Sales

DateRankUnits
this
Week
% ChangeTotal
Units
Spending
this
Week
Total
Spending
Weeks
in
Release
Aug 15, 2010430,626 30,626$707,157$707,1571
Aug 22, 2010811,873-61% 42,499$261,087$968,2442
Aug 29, 2010204,604-61% 47,103$108,470$1,076,7143

Our DVD and Blu-ray sales estimates are based on weekly retail surveys, which we use to build a weekly market share estimate for each title we are tracking. The market share is converted into a weekly sales estimate based on industry reports on the overall size of the market, including reports published in Media Play News.

For example, if our weekly retail survey estimates that a particular title sold 1% of all units that week, and the industry reports sales of 1,500,000 units in total, we will estimate 15,000 units were sold of that title. The consumer spending estimate is based on the average sales price for the title in the retailers we survey.

We refine our estimates from week to week as more data becomes available. In particular, we adjust weekly sales figures for the quarter once the total market estimates are published by the Digital Entertainment Group. Figures will therefore fluctuate each week, and totals for individual titles can go up or down as we update our estimates.

Because sales figures are estimated based on sampling, they will be more accurate for higher-selling titles.

Full financial estimates for this film, including domestic and international box office, video sales, video rentals, TV and ancillary revenue are available through our research services. For more information, please contact us at research@the-numbers.com.

Lead Ensemble Members

Loretta Devine Cynthia
Peter Dinklage Frank
Danny Glover Uncle Russell
Regina Hall Michelle
Martin Lawrence Ryan
Tracy Morgan Norman
Chris Rock Aaron
Zoe Saldana Elaine
Columbus Short Jeff
Luke Wilson Derek

Supporting Cast

Keith David Reverend Davis
Ron Glass Duncan
Kevin Hart Brian
James Marsden Oscar
Regine Nehy Martina
Bob Minor Edward
Alexander Folk Middle Aged Man
Leslie Rivers Older Lady
Bronwyn Hardy Mourner
Willi Willis Mourner
Jamison Yang Asian Man
Betty K. Bynum Woman Mourner

For a description of the different acting role types we use to categorize acting perfomances, see our Glossary.

Production and Technical Credits

Neil LaBute Director
Dean Craig Screenwriter
Chris Rock Producer
Share Stallings Producer
Laurence Malkin Producer
Sidney Kimmel Producer
William Horberg Producer
Jim Tauber Executive Producer
Bruce Toll Executive Producer
Dean Craig Executive Producer
Glenn S. Gainor Executive Producer
Rogier Stoffers Director of Photography
Jon Gary Steele Production Designer
Tracey Wadmore-Smith Editor
Christophe Beck Composer
Maya Lieberman Costume Designer
Josh Kesselman Co-Producer
Nicholas Stern Co-Producer
Trae Ireland Associate Producer
Albert Cho Assistant Director
Jennifer Blair Production Supervisor
Chris Cornwell Art Director
Dena Roth Set Decorator
Mary Walbridge Costume Supervisor
Heidi Higginbotham Costume Supervisor
Kristine McPherson Additional Editor
Shawn Holden Sound Mixer
Ronald Eng Supervising Sound Editor
Steve Tushar Sound Effects Editor
Robert Troy Dialogue Editor
Fernand Bos Music Editor
Todd Bozung Music Editor
Vera Steimberg Make up
Beverly Jo Pryor Make up
Pierce Austin Hairstylist
Leonard Drake Hairstylist
Victoria Thomas Casting Director
Lance Gilbert Stunt Coordinator

The bold credits above the line are the "above-the-line" credits, the other the "below-the-line" credits.

DVD Sales: Good Week for Night

August 24th, 2010

Only three new releases managed to reach the top 30 on the DVD sales chart this week, led by Date Night. The DVD sold an estimated 623,000 units, and generated $10.58 million in consumer spending at retail during its first week of release. More...

DVD and Blu-ray Releases for August 10th, 2010

August 9th, 2010

There are not a lot of prime releases on this week's list, but there are a few that I'm interested in. Date Night is the biggest release of the week and depending on how strong its home market debut is, it could be a worthy pick up, or even a contender for Pick of the Week. I won't know till the screener arrives. Crumb's Blu-ray review was also a tempting choice for Pick of the Week. As was Bugs Bunny: Hare Extraordinaire and Daffy Duck: Frustrated Fowl. But in the end I went with Max Headroom: The Complete Series as Pick of the Week. More...

Dragon Is a Winner, New Releases are Not

April 27th, 2010

It was not a particularly strong week at the box office, but that should surprise few people. Four of the top five films reached expectations or at least came within a rounding error of doing so. The overall box office brought in $100 million. This is 17% lower than last weekend and 12% lower than the same weekend last year. That said, 2010 still has a large lead over 2009 at $3.32 billion to $3.06 billion. More...

Box Office Still Kicking Ass

April 19th, 2010

New releases were not able to live up to expectations over the weekend, but at least the holdovers were able to compensate. In fact, there were five films that earned more than $15 million at the box office over the weekend. So while the top film might have missed expectations, there was a lot of strength further down the list. The overall box office was down 5.8% from last weekend to $120 million, but that is still 10.7% higher than the same weekend last year. Meanwhile, year-to-date 2010 has made $3.19 billion and it is still 9.4% higher than last year's pace. More...

Weekend Estimates: Another Weekend That's Too Close to Call

April 18th, 2010

Another impressive hold from How to Train Your Dragon combined with a lacklustre opening for Kick-Ass to produce a second consecutive weekend where Sunday's estimates are too close to declare a weekend winner. Paramount's estimate for Dragon is $20 million, while Lionsgate has Kick-Ass pegged at $19.75 million. Lionsgate's second place position now may simply be because they've posted a more precise estimate. Remarkably, there are three more movies within $5 million of top spot: Death at a Funeral opened with $17 million, which is just behind Date Night's second weekend $17.3 million (down just 31%), and Clash of the Titans did pretty well in its third weekend with an estimated $15.77 million. More...

Will Super Heroes Kick Ass or will Funeral have a Lively Start?

April 15th, 2010

A pair of new releases come out this week and almost all analysts expect them to finish one-two. There is some debate over which will take the top spot, with Kick-Ass holding a nominal but hardly insurmountable lead over Death at a Funeral. The same can be said when comparing Kick-Ass to 17 Again, which won the box office race last year. There's a chance that neither new release will be able to start faster than last year's champ, but there's also a chance that both will. More...

2010 Preview: April

April 1st, 2010

March was a mixed month, with only three films surpassing expectations. On the other hand, Alice in Wonderland will beat expectations by more than $200 million, so it alone makes up for a lot of the disappointing films. On a more troubling note, the final big release, How to Train Your Dragon didn't get off to as fast a start as I would have liked, which could affect the box office going forward. Last year April got off to a fast start and that should happen this month as well. It better, as the quality of films quickly declines as the prospect of May blockbusters begins to loom large on the horizon. More...


  1. Summary
  2. News
  3. Box Office
  4. International
  5. Video Sales
  6. Full Financials
  7. Cast & Crew
  8. Trailer

Metrics

Opening Weekend:$16,217,540 (37.9% of total gross)
Legs:2.64 (domestic box office/biggest weekend)
Domestic Share:87.3% (domestic box office/worldwide)
Production Budget:$21,000,000 (worldwide box office is 2.3 times production budget)
Theater counts:2,459 opening theaters/2,459 max. theaters, 4.6 weeks average run per theater
Infl. Adj. Dom. BO $58,394,193

Latest Ranking on Cumulative Box Office Lists


Watch Now On

Amazon VOD:Amazon

Movie Details

Domestic Releases: April 16th, 2010 (Wide) by Sony Pictures
Video Release: August 10th, 2010 by Sony Pictures Home Entertainment, released as Death at a Funeral (2010)
MPAA Rating: R for language, drug content and some sexual humor
(Rating bulletin 2115 (Cert #45791), 4/7/2010)
Running Time: 92 minutes
Comparisons: vs. Love the Coopers
Create your own comparison chart…
Keywords: Black Comedy, Remake with Returning Cast Member, African Americans, Funeral Reunions, Ensemble
Source:Remake
Genre:Black Comedy
Production Method:Live Action
Creative Type:Contemporary Fiction
Production/Financing Companies: Sidney Kimmel Entertainment, Stable Way Entertainment, Wonderful Films, Parabolic Pictures
Production Countries: United States
Languages: English

Lead Ensemble Members

Loretta Devine Cynthia
Peter Dinklage Frank
Danny Glover Uncle Russell
Regina Hall Michelle
Martin Lawrence Ryan
Tracy Morgan Norman
Chris Rock Aaron
Zoe Saldana Elaine
Columbus Short Jeff
Luke Wilson Derek

Supporting Cast

Keith David Reverend Davis
Ron Glass Duncan
Kevin Hart Brian
James Marsden Oscar
Regine Nehy Martina
Bob Minor Edward
Alexander Folk Middle Aged Man
Leslie Rivers Older Lady
Bronwyn Hardy Mourner
Willi Willis Mourner
Jamison Yang Asian Man
Betty K. Bynum Woman Mourner

For a description of the different acting role types we use to categorize acting perfomances, see our Glossary.

Production and Technical Credits

Neil LaBute Director
Dean Craig Screenwriter
Chris Rock Producer
Share Stallings Producer
Laurence Malkin Producer
Sidney Kimmel Producer
William Horberg Producer
Jim Tauber Executive Producer
Bruce Toll Executive Producer
Dean Craig Executive Producer
Glenn S. Gainor Executive Producer
Rogier Stoffers Director of Photography
Jon Gary Steele Production Designer
Tracey Wadmore-Smith Editor
Christophe Beck Composer
Maya Lieberman Costume Designer
Josh Kesselman Co-Producer
Nicholas Stern Co-Producer
Trae Ireland Associate Producer
Albert Cho Assistant Director
Jennifer Blair Production Supervisor
Chris Cornwell Art Director
Dena Roth Set Decorator
Mary Walbridge Costume Supervisor
Heidi Higginbotham Costume Supervisor
Kristine McPherson Additional Editor
Shawn Holden Sound Mixer
Ronald Eng Supervising Sound Editor
Steve Tushar Sound Effects Editor
Robert Troy Dialogue Editor
Fernand Bos Music Editor
Todd Bozung Music Editor
Vera Steimberg Make up
Beverly Jo Pryor Make up
Pierce Austin Hairstylist
Leonard Drake Hairstylist
Victoria Thomas Casting Director
Lance Gilbert Stunt Coordinator

The bold credits above the line are the "above-the-line" credits, the other the "below-the-line" credits.

DVD Sales: Good Week for Night

August 24th, 2010

Only three new releases managed to reach the top 30 on the DVD sales chart this week, led by Date Night. The DVD sold an estimated 623,000 units, and generated $10.58 million in consumer spending at retail during its first week of release. More...

DVD and Blu-ray Releases for August 10th, 2010

August 9th, 2010

There are not a lot of prime releases on this week's list, but there are a few that I'm interested in. Date Night is the biggest release of the week and depending on how strong its home market debut is, it could be a worthy pick up, or even a contender for Pick of the Week. I won't know till the screener arrives. Crumb's Blu-ray review was also a tempting choice for Pick of the Week. As was Bugs Bunny: Hare Extraordinaire and Daffy Duck: Frustrated Fowl. But in the end I went with Max Headroom: The Complete Series as Pick of the Week. More...

Dragon Is a Winner, New Releases are Not

April 27th, 2010

It was not a particularly strong week at the box office, but that should surprise few people. Four of the top five films reached expectations or at least came within a rounding error of doing so. The overall box office brought in $100 million. This is 17% lower than last weekend and 12% lower than the same weekend last year. That said, 2010 still has a large lead over 2009 at $3.32 billion to $3.06 billion. More...

Box Office Still Kicking Ass

April 19th, 2010

New releases were not able to live up to expectations over the weekend, but at least the holdovers were able to compensate. In fact, there were five films that earned more than $15 million at the box office over the weekend. So while the top film might have missed expectations, there was a lot of strength further down the list. The overall box office was down 5.8% from last weekend to $120 million, but that is still 10.7% higher than the same weekend last year. Meanwhile, year-to-date 2010 has made $3.19 billion and it is still 9.4% higher than last year's pace. More...

Weekend Estimates: Another Weekend That's Too Close to Call

April 18th, 2010

Another impressive hold from How to Train Your Dragon combined with a lacklustre opening for Kick-Ass to produce a second consecutive weekend where Sunday's estimates are too close to declare a weekend winner. Paramount's estimate for Dragon is $20 million, while Lionsgate has Kick-Ass pegged at $19.75 million. Lionsgate's second place position now may simply be because they've posted a more precise estimate. Remarkably, there are three more movies within $5 million of top spot: Death at a Funeral opened with $17 million, which is just behind Date Night's second weekend $17.3 million (down just 31%), and Clash of the Titans did pretty well in its third weekend with an estimated $15.77 million. More...

Will Super Heroes Kick Ass or will Funeral have a Lively Start?

April 15th, 2010

A pair of new releases come out this week and almost all analysts expect them to finish one-two. There is some debate over which will take the top spot, with Kick-Ass holding a nominal but hardly insurmountable lead over Death at a Funeral. The same can be said when comparing Kick-Ass to 17 Again, which won the box office race last year. There's a chance that neither new release will be able to start faster than last year's champ, but there's also a chance that both will. More...

2010 Preview: April

April 1st, 2010

March was a mixed month, with only three films surpassing expectations. On the other hand, Alice in Wonderland will beat expectations by more than $200 million, so it alone makes up for a lot of the disappointing films. On a more troubling note, the final big release, How to Train Your Dragon didn't get off to as fast a start as I would have liked, which could affect the box office going forward. Last year April got off to a fast start and that should happen this month as well. It better, as the quality of films quickly declines as the prospect of May blockbusters begins to loom large on the horizon. More...

Compare this performance with other movies…

Domestic Cumulative Box Office Records

Weekend Box Office Performance

DateRankGross% ChangeTheatersPer TheaterTotal GrossWeek
Apr 16, 2010 4 $16,217,540   2,459 $6,595   $16,217,540 1
Apr 23, 2010 7 $8,022,762 -51% 2,459 $3,263   $28,471,939 2
Apr 30, 2010 9 $4,123,105 -49% 2,271 $1,816   $34,900,278 3
May 7, 2010 8 $2,308,743 -44% 1,706 $1,353   $38,531,924 4
May 14, 2010 11 $1,138,148 -51% 1,062 $1,072   $40,495,964 5
May 21, 2010 13 $537,573 -53% 561 $958   $41,463,030 6
May 28, 2010 24 $218,976 -59% 247 $887   $41,874,044 7
Jun 4, 2010 40 $75,708 -65% 102 $742   $42,092,514 8
Jun 11, 2010 39 $68,018 -10% 66 $1,031   $42,192,747 9
Jun 18, 2010 30 $149,389 +120% 161 $928   $42,365,768 10
Jun 25, 2010 29 $141,926 -5% 156 $910   $42,594,453 11
Jul 2, 2010 33 $114,498 -19% 136 $842   $42,708,951 12

Daily Box Office Performance

DateRankGross%YD%LWTheatersPer TheaterTotal GrossDays
Apr 16, 2010 2 $5,547,092     2,459 $2,256   $5,547,092 1
Apr 17, 2010 5 $6,600,151 +19%   2,459 $2,684   $12,147,243 2
Apr 18, 2010 4 $4,070,297 -38%   2,459 $1,655   $16,217,540 3
Apr 19, 2010 3 $1,154,850 -72%   2,459 $470   $17,372,390 4
Apr 20, 2010 3 $1,178,450 +2%   2,459 $479   $18,550,840 5
Apr 21, 2010 4 $970,833 -18%   2,459 $395   $19,521,673 6
Apr 22, 2010 5 $927,504 -4%   2,459 $377   $20,449,177 7
Apr 23, 2010 6 $2,361,095 +155% -57% 2,459 $960   $22,810,272 8
Apr 24, 2010 7 $3,508,593 +49% -47% 2,459 $1,427   $26,318,865 9
Apr 25, 2010 7 $2,153,074 -39% -47% 2,459 $876   $28,471,939 10
Apr 26, 2010 7 $616,928 -71% -47% 2,459 $251   $29,088,867 11
Apr 27, 2010 7 $632,308 +2% -46% 2,459 $257   $29,721,175 12
Apr 28, 2010 8 $534,437 -15% -45% 2,459 $217   $30,255,612 13
Apr 29, 2010 8 $521,561 -2% -44% 2,459 $212   $30,777,173 14
Apr 30, 2010 9 $1,242,128 +138% -47% 2,271 $547   $32,019,301 15
May 1, 2010 9 $1,703,268 +37% -51% 2,271 $750   $33,722,569 16
May 2, 2010 9 $1,177,709 -31% -45% 2,271 $519   $34,900,278 17
May 3, 2010 8 $348,895 -70% -43% 2,271 $154   $35,249,173 18
May 4, 2010 8 $364,253 +4% -42% 2,271 $160   $35,613,426 19
May 5, 2010 8 $303,635 -17% -43% 2,271 $134   $35,917,061 20
May 6, 2010 8 $306,120 +1% -41% 2,271 $135   $36,223,181 21
May 7, 2010 9 $573,537 +87% -54% 1,706 $336   $36,796,718 22
May 8, 2010 8 $891,561 +55% -48% 1,706 $523   $37,688,279 23
May 9, 2010 8 $843,645 -5% -28% 1,706 $495   $38,531,924 24
May 10, 2010 7 $198,295 -76% -43% 1,706 $116   $38,730,219 25
May 11, 2010 8 $221,198 +12% -39% 1,706 $130   $38,951,417 26
May 12, 2010 9 $208,026 -6% -31% 1,706 $122   $39,159,443 27
May 13, 2010 9 $198,373 -5% -35% 1,706 $116   $39,357,816 28
May 14, 2010 11 $324,981 +64% -43% 1,062 $306   $39,682,797 29
May 15, 2010 11 $515,254 +59% -42% 1,062 $485   $40,198,051 30
May 16, 2010 11 $297,913 -42% -65% 1,062 $281   $40,495,964 31
May 17, 2010 13 $106,590 -64% -46% 1,062 $100   $40,602,554 32
May 18, 2010 - $112,406 +5% -49% 1,062 $106   $40,714,960 33
May 19, 2010 - $105,334 -6% -49% 1,062 $99   $40,820,294 34
May 20, 2010 - $105,163 n/c -47% 1,062 $99   $40,925,457 35
May 21, 2010 - $152,838 +45% -53% 561 $272   $41,078,295 36
May 22, 2010 - $242,877 +59% -53% 561 $433   $41,321,172 37
May 23, 2010 - $141,858 -42% -52% 561 $253   $41,463,030 38
May 24, 2010 - $54,253 -62% -49% 561 $97   $41,517,283 39
May 25, 2010 - $53,572 -1% -52% 561 $95   $41,570,855 40
May 26, 2010 - $46,715 -13% -56% 561 $83   $41,617,570 41
May 27, 2010 - $37,498 -20% -64% 561 $67   $41,655,068 42
May 28, 2010 - $56,996 +52% -63% 247 $231   $41,712,064 43
May 29, 2010 - $79,628 +40% -67% 247 $322   $41,791,692 44
May 30, 2010 - $82,352 +3% -42% 247 $333   $41,874,044 45
May 31, 2010 20 $71,552 -13% +32% 247 $290   $41,945,596 46
Jun 4, 2010 - $22,123   -61% 102 $217   $42,038,929 50
Jun 5, 2010 - $35,542 +61% -55% 102 $348   $42,074,471 51
Jun 6, 2010 - $18,043 -49% -78% 102 $177   $42,092,514 52
Jun 11, 2010 - $23,751   +7% 66 $360   $42,148,480 57
Jun 12, 2010 - $29,945 +26% -16% 66 $454   $42,178,425 58
Jun 13, 2010 - $14,322 -52% -21% 66 $217   $42,192,747 59
Jun 18, 2010 - $42,967   +81% 161 $267   $42,259,346 64
Jun 19, 2010 - $59,015 +37% +97% 161 $367   $42,318,361 65
Jun 20, 2010 - $47,407 -20% +231% 161 $294   $42,365,768 66
Jun 25, 2010 - $43,988   +2% 156 $282   $42,496,515 71
Jun 26, 2010 - $56,772 +29% -4% 156 $364   $42,553,287 72
Jun 27, 2010 - $41,166 -27% -13% 156 $264   $42,594,453 73
Jul 2, 2010 - $40,361   -8% 136 $297   $42,634,814 78
Jul 3, 2010 - $48,567 +20% -14% 136 $357   $42,683,381 79
Jul 4, 2010 - $25,570 -47% -38% 136 $188   $42,708,951 80
Jul 5, 2010 34 $30,396 +19%   136 $224   $42,739,347 81

Weekly Box Office Performance

DateRankGross% ChangeTheatersPer TheaterTotal GrossWeek
Apr 16, 2010 4 $20,449,177   2,459 $8,316   $20,449,177 1
Apr 23, 2010 7 $10,327,996 -49% 2,459 $4,200   $30,777,173 2
Apr 30, 2010 9 $5,446,008 -47% 2,271 $2,398   $36,223,181 3
May 7, 2010 8 $3,134,635 -42% 1,706 $1,837   $39,357,816 4
May 14, 2010 11 $1,567,641 -50% 1,062 $1,476   $40,925,457 5
May 21, 2010 15 $729,611 -53% 561 $1,301   $41,655,068 6
May 28, 2010 23 $361,738 -50% 247 $1,465   $42,016,806 7
Jun 4, 2010 41 $107,923 -70% 102 $1,058   $42,124,729 8
Jun 11, 2010 41 $91,650 -15% 66 $1,389   $42,216,379 9
Jun 18, 2010 31 $236,148 +158% 161 $1,467   $42,452,527 10
Jun 25, 2010 37 $141,926 -40% 156 $910   $42,594,453 11
Jul 2, 2010 34 $144,894 +2% 136 $1,065   $42,739,347 12

International Cumulative Box Office Records


Worldwide Cumulative Box Office Records


Weekly US DVD Sales

DateRankUnits
this
Week
% ChangeTotal
Units
Spending
this
Week
Total
Spending
Weeks
in
Release
Aug 15, 20102324,965 324,965$5,521,155$5,521,1551
Aug 22, 20106113,219-65% 438,184$1,923,591$7,444,7462
Aug 29, 20101350,603-55% 488,787$942,734$8,387,4803
Sep 5, 20101442,886-15% 531,673$771,519$9,158,9994
Sep 12, 20102233,561-22% 565,234$591,680$9,750,6795

Weekly US Blu-ray Sales

DateRankUnits
this
Week
% ChangeTotal
Units
Spending
this
Week
Total
Spending
Weeks
in
Release
Aug 15, 2010430,626 30,626$707,157$707,1571
Aug 22, 2010811,873-61% 42,499$261,087$968,2442
Aug 29, 2010204,604-61% 47,103$108,470$1,076,7143

Our DVD and Blu-ray sales estimates are based on weekly retail surveys, which we use to build a weekly market share estimate for each title we are tracking. The market share is converted into a weekly sales estimate based on industry reports on the overall size of the market, including reports published in Media Play News.

For example, if our weekly retail survey estimates that a particular title sold 1% of all units that week, and the industry reports sales of 1,500,000 units in total, we will estimate 15,000 units were sold of that title. The consumer spending estimate is based on the average sales price for the title in the retailers we survey.

We refine our estimates from week to week as more data becomes available. In particular, we adjust weekly sales figures for the quarter once the total market estimates are published by the Digital Entertainment Group. Figures will therefore fluctuate each week, and totals for individual titles can go up or down as we update our estimates.

Because sales figures are estimated based on sampling, they will be more accurate for higher-selling titles.

Full financial estimates for this film, including domestic and international box office, video sales, video rentals, TV and ancillary revenue are available through our research services. For more information, please contact us at research@the-numbers.com.