Conviction (2010)

Conviction poster
Theatrical Performance
Domestic Box Office $6,797,696Details
International Box Office $5,029,284Details
Worldwide Box Office $11,826,980
Home Market Performance
Est. Domestic DVD Sales $6,765,970 Details
Est. Domestic Blu-ray Sales $589,743 Details
Total Est. Domestic Video Sales $7,355,713
Further financial details...

Metrics

Opening Weekend:$102,351 (1.5% of total gross)
Legs:3.71 (domestic box office/biggest weekend)
Domestic Share:57.5% (domestic box office/worldwide)
Production Budget:$12,500,000 (worldwide box office is 0.9 times production budget)
Theater counts:11 opening theaters/672 max. theaters, 3.4 weeks average run per theater
Infl. Adj. Dom. BO $9,287,595

Latest Ranking on Cumulative Box Office Lists


Watch Now On

Amazon VOD:Amazon
iTunes:iTunes, iTunes
Vudu:Vudu

Movie Details

Domestic Releases: October 15th, 2010 (Limited) by Fox Searchlight
International Releases: October 25th, 2012 (Wide) (Portugal)
Video Release: February 1st, 2011 by Fox Home Entertainment
MPAA Rating: R for language and some violent images.
Running Time: 96 minutes
Comparisons: vs. Lincoln
Create your own comparison chart…
Keywords: Inspired by a True Story, Wrongfully Convicted, Courtroom / Legal Drama, Prison, Biography
Source:Based on Real Life Events
Genre:Drama
Production Method:Live Action
Creative Type:Dramatization
Production/Financing Companies: Longfellow Pictures, Prescience, Oceana Media Finance
Production Countries: United States
Languages: English

Ranking on other Records and Milestones

RecordRankAmountChart
Date
Days In
Release
Biggest 3rd Weekend Limited Release 99 $1,831,111 Oct 29, 2010 17

Compare this performance with other movies…

Domestic Cumulative Box Office Records

Weekend Box Office Performance

DateRankGross% ChangeTheatersPer TheaterTotal GrossWeek
Oct 15, 2010 39 $102,351   11 $9,305   $102,351 1
Oct 22, 2010 25 $303,135 +196% 55 $5,512   $444,258 2
Oct 29, 2010 10 $1,831,111 +504% 565 $3,241   $2,383,725 3
Nov 5, 2010 12 $1,628,786 -11% 672 $2,424   $4,794,930 4
Nov 12, 2010 16 $610,847 -62% 493 $1,239   $6,022,823 5
Nov 19, 2010 25 $175,913 -71% 190 $926   $6,437,707 6
Nov 26, 2010 37 $73,497 -58% 86 $855   $6,571,027 7
Dec 3, 2010 34 $67,695 -8% 107 $633   $6,663,827 8
Dec 10, 2010 43 $34,140 -50% 75 $455   $6,734,049 9
Dec 17, 2010 52 $11,968 -65% 33 $363   $6,768,063 10
Dec 24, 2010 77 $1,411 -88% 15 $94   $6,783,129 11

Daily Box Office Performance

DateRankGross%YD%LWTheatersPer TheaterTotal GrossDays
Oct 15, 2010 - $29,146     11 $2,650   $29,146 1
Oct 16, 2010 - $44,585 +53%   11 $4,053   $73,731 2
Oct 17, 2010 - $28,620 -36%   11 $2,602   $102,351 3
Oct 18, 2010 - $9,152 -68%   11 $832   $111,503 4
Oct 19, 2010 - $10,000 +9%   11 $909   $121,503 5
Oct 20, 2010 - $9,712 -3%   11 $883   $131,215 6
Oct 21, 2010 - $9,908 +2%   11 $901   $141,123 7
Oct 22, 2010 - $76,900 +676% +164% 55 $1,398   $218,023 8
Oct 23, 2010 - $137,515 +79% +208% 55 $2,500   $355,538 9
Oct 24, 2010 - $88,720 -35% +210% 55 $1,613   $444,258 10
Oct 25, 2010 - $27,987 -68% +206% 55 $509   $472,245 11
Oct 26, 2010 - $26,038 -7% +160% 55 $473   $498,283 12
Oct 27, 2010 - $26,197 +1% +170% 55 $476   $524,480 13
Oct 28, 2010 - $28,134 +7% +184% 55 $512   $552,614 14
Oct 29, 2010 10 $561,254 +1,895% +630% 565 $993   $1,113,868 15
Oct 30, 2010 11 $782,199 +39% +469% 565 $1,384   $1,896,067 16
Oct 31, 2010 9 $487,658 -38% +450% 565 $863   $2,383,725 17
Nov 1, 2010 11 $168,765 -65% +503% 565 $299   $2,552,490 18
Nov 2, 2010 11 $236,376 +40% +808% 565 $418   $2,788,866 19
Nov 3, 2010 10 $187,123 -21% +614% 565 $331   $2,975,989 20
Nov 4, 2010 10 $190,155 +2% +576% 565 $337   $3,166,144 21
Nov 5, 2010 12 $466,629 +145% -17% 672 $694   $3,632,773 22
Nov 6, 2010 12 $754,815 +62% -4% 672 $1,123   $4,387,588 23
Nov 7, 2010 12 $407,342 -46% -16% 672 $606   $4,794,930 24
Nov 8, 2010 12 $126,742 -69% -25% 672 $189   $4,921,672 25
Nov 9, 2010 12 $180,687 +43% -24% 672 $269   $5,102,359 26
Nov 10, 2010 13 $132,717 -27% -29% 672 $197   $5,235,076 27
Nov 11, 2010 - $176,900 +33% -7% 672 $263   $5,411,976 28
Nov 12, 2010 - $179,747 +2% -61% 493 $365   $5,591,723 29
Nov 13, 2010 - $279,593 +56% -63% 493 $567   $5,871,316 30
Nov 14, 2010 - $151,507 -46% -63% 493 $307   $6,022,823 31
Nov 15, 2010 - $49,491 -67% -61% 493 $100   $6,072,314 32
Nov 16, 2010 - $74,656 +51% -59% 493 $151   $6,146,970 33
Nov 17, 2010 - $59,493 -20% -55% 493 $121   $6,206,463 34
Nov 18, 2010 - $55,331 -7% -69% 493 $112   $6,261,794 35
Nov 19, 2010 - $46,285 -16% -74% 190 $244   $6,308,079 36
Nov 20, 2010 - $85,544 +85% -69% 190 $450   $6,393,623 37
Nov 21, 2010 - $44,084 -48% -71% 190 $232   $6,437,707 38
Nov 22, 2010 - $17,143 -61% -65% 190 $90   $6,454,850 39
Nov 23, 2010 - $24,272 +42% -67% 190 $128   $6,479,122 40
Nov 24, 2010 - $9,092 -63% -85% 88 $103   $6,488,214 41
Nov 25, 2010 - $9,316 +2% -83% 88 $106   $6,497,530 42
Nov 26, 2010 - $26,463 +184% -43% 86 $308   $6,523,993 43
Nov 27, 2010 - $32,564 +23% -62% 86 $379   $6,556,557 44
Nov 28, 2010 - $14,470 -56% -67% 86 $168   $6,571,027 45
Nov 29, 2010 - $7,601 -47% -56% 86 $88   $6,578,628 46
Nov 30, 2010 - $6,726 -12% -72% 86 $78   $6,585,354 47
Dec 1, 2010 - $5,343 -21% -41% 86 $62   $6,590,697 48
Dec 2, 2010 - $5,435 +2% -42% 86 $63   $6,596,132 49
Dec 3, 2010 - $19,474 +258% -26% 107 $182   $6,615,606 50
Dec 4, 2010 - $30,812 +58% -5% 107 $288   $6,646,418 51
Dec 5, 2010 - $17,409 -43% +20% 107 $163   $6,663,827 52
Dec 6, 2010 - $7,588 -56% n/c 107 $71   $6,671,415 53
Dec 7, 2010 - $10,859 +43% +61% 107 $101   $6,682,274 54
Dec 8, 2010 - $8,859 -18% +66% 107 $83   $6,691,133 55
Dec 9, 2010 - $8,776 -1% +61% 107 $82   $6,699,909 56
Dec 10, 2010 - $10,170 +16% -48% 75 $136   $6,710,079 57
Dec 11, 2010 - $15,845 +56% -49% 75 $211   $6,725,924 58
Dec 12, 2010 - $8,125 -49% -53% 75 $108   $6,734,049 59
Dec 13, 2010 - $4,263 -48% -44% 75 $57   $6,738,312 60
Dec 14, 2010 - $5,938 +39% -45% 75 $79   $6,744,250 61
Dec 15, 2010 - $6,703 +13% -24% 75 $89   $6,750,953 62
Dec 16, 2010 - $5,142 -23% -41% 75 $69   $6,756,095 63

Weekly Box Office Performance

DateRankGross% ChangeTheatersPer TheaterTotal GrossWeek
Oct 15, 2010 38 $141,123   11 $12,829   $141,123 1
Oct 22, 2010 25 $411,491 +192% 55 $7,482   $552,614 2
Oct 29, 2010 11 $2,613,530 +535% 565 $4,626   $3,166,144 3
Nov 5, 2010 13 $2,245,832 -14% 672 $3,342   $5,411,976 4
Nov 12, 2010 16 $849,818 -62% 493 $1,724   $6,261,794 5
Nov 19, 2010 31 $235,736 -72% 190 $1,241   $6,497,530 6
Nov 26, 2010 38 $98,602 -58% 86 $1,147   $6,596,132 7
Dec 3, 2010 33 $103,777 +5% 107 $970   $6,699,909 8
Dec 10, 2010 43 $56,186 -46% 75 $749   $6,756,095 9
Dec 17, 2010 54 $25,623 -54% 33 $776   $6,781,718 10
Dec 24, 2010 87 $1,411 -94% 15 $94   $6,783,129 11

Box Office Summary Per Territory

Territory Release
Date
Opening
Weekend
Opening
Weekend
Screens
Maximum
Screens
Theatrical
Engagements
Total
Box Office
Report
Date
Portugal 10/25/2012 $26,962 15 15 76 $138,790 12/13/2015
 
Rest of World $4,890,494
 
International Total$5,029,284 12/13/2015

International Cumulative Box Office Records


Worldwide Cumulative Box Office Records


Weekly US DVD Sales

DateRankUnits
this
Week
% ChangeTotal
Units
Spending
this
Week
Total
Spending
Weeks
in
Release
Feb 6, 20118111,561 111,561$1,560,738$1,560,7381
Feb 13, 20111674,553-33% 186,114$1,042,996$2,603,7342
Feb 27, 20112455,823 286,412$892,610$4,185,2624
Mar 6, 20113025,432-54% 311,844$406,658$4,591,9205

Full financial estimates for this film, including domestic and international box office, video sales, video rentals, TV and ancillary revenue are available through our research services. For more information, please contact us at research@the-numbers.com.

Lead Ensemble Members

Hilary Swank Betty Anne Waters
Sam Rockwell Kenny Waters
Minnie Driver Abra Rice
Julia Deakin Maggie
Melissa Leo Nancy Taylor
Peter Gallagher Barry Scheck

Supporting Cast

Ari Graynor Mandy Marsh
Loren Dean Rick
Conor Donovan Richard
Owen Campbell Ben
Juliette Lewis Roseanna Perry

For a description of the different acting role types we use to categorize acting perfomances, see our Glossary.

Production and Technical Credits

Andrew Sugerman Producer
Andrew S. Karsch Producer
Tony Goldwyn Producer
Hilary Swank Executive Producer
Markus Barmettler Executive Producer
Alwyn Hight Kushner Executive Producer
James Smith Executive Producer
Anthony Callie Executive Producer
Myles Nestel Executive Producer
Ed Cathell III Co-Producer
Dama Claire Co-Producer
Tony Goldwyn Director
Pamela Gray Screenwriter

Contest: It's the Journey that Matters

February 18th, 2011

There could be a bit of a race for top spot next weekend, but it is possible that neither new release will be the winner. I'm not sure which new release will have the best shot, but Drive Angry is opening in more theaters and appears to have stronger buzz, or at least louder buzz. Plus one of our prizes this week is a road trip movie, so its the target film for this week's contest. In order to win, one must simply predict the opening weekend box office number for Drive Angry . Whoever comes the closest to predicting the film's opening 3-day weekend box office (Friday to Sunday), without going over, will win a copy of Thelma and Louise on Blu-ray. Whoever comes the closest to predicting the film's opening 3-day weekend box office (Friday to Sunday), without going under, will also win a copy of Conviction on Blu-ray. Entries must be received by 10 a.m., Pacific Time on Friday to be eligible, so don't delay! More...

DVD Sales: Living it Up in Beverly Hills

February 15th, 2011

Overall, new releases were rather weak, but we did see four films reach the top 30 on the sales chart this week, including a new number one. That film was Beverly Hill Chihuahua 2, which sold 712,000 units, generating $10.67 million in opening week revenue. Granted, this was half as many sales as the original, but that was a theatrical release and this was direct-to-DVD, so I think Disney has to be very happy with this release. In fact, they might be thinking franchise. More...

DVD and Blu-ray Releases for February 15th, 2011

February 14th, 2011

It's another really slow week for DVD / Blu-ray releases with a total of one first run release of note. There are a few other smaller releases, as well as catalog titles, etc., The biggest release of the week is also arguably the best, Unstoppable on Blu-ray. And while the release date is bizarre, Doctor Who: A Christmas Carol on Blu-ray is also worth picking up. Also of note is Despicable Me, which came out a couple months ago, but the Blu-ray Combo Pack just arrived last week. More...

Featured Blu-ray / DVD Review: Conviction

February 12th, 2011

Conviction came out in limited release in the mid-October of this year, which is a great time for an Awards Season contender. It's based on a real life story, which is a subject matter that voters tend to love. It stars Hilary Swank, who has won two Oscars, as well as Minnie Driver and Melissa Leo, both of whom have earned Oscar nominations. I think it's safe to say this film was Oscar bait. It didn't earn any nominations, but does that mean it isn't worth checking out? Or is it merely not award-worthy? More...

DVD and Blu-ray Releases for February 1st, 2011

February 1st, 2011

There's still a lull when it comes to first-run releases on the home market with no major, or even midlevel hits coming out this week. In fact, the best-selling release according to Amazon.com is Alice in Wonderland on Blu-ray / DVD Combo Pack, which is a contender for Pick of the Week. The other major contender is Let Me In on Blu-ray, which failed to find an audience despite impressing critics almost as much as the original did. I'm going to give the honor to Let Me In, but both are worthy contenders. More...

Awards Season - SAG Solidifies Awards Season Picture

December 17th, 2010

The SAG nominations were handed out this week, and while there were a couple of interesting notes, overall there was a decided lack of surprises. The King's Speech and The Fighter led the way with four nominations each, while Black Swan and The Kids Are All Right were right behind with three. All four have been considered Awards Season players for a long time, so their success with SAG merely confirms that and is not shocking in the least. More...

Tiny is Anything But on Per Theater Chart

November 16th, 2010

It was a close race for the top of the per theater chart with Tiny Furniture coming out on top with $21,235 in its lone theater. Second place went to 127 Hours with an average of $19,934 in 22 theaters. This bodes well for its chances of expanding. More...

127 is Number One on Per Theater Chart

November 9th, 2010

There were a few limited releases to reach the $10,000 mark on the per theater chart this past weekend. 127 Hours lead the way with an impressive average of $66,213 in four theaters. Fair*Game was well back with $14,154, but it opened in 46 theaters, so this is a much better indicator of its chances to expand. The overall box office leader, MegaMind, was the only other film in the $10,000 club with an average of $11,668, but the second place film, Due Date, came very close with an average of $9,743. More...

New Releases Fail Inspection on the Per Theater Chart

November 2nd, 2010

Again, there was only one film that reached the $10,000 mark on the per theater chart. Inspector Bellamy opened with an average of $10,318 in two theaters. However, Waste Land came very close with $9,806 in its one theater. More...

Nothing Comes Before Hereafter on the Per Theater Chart

October 19th, 2010

Clint Eastwood's latest film, Hereafter, topped the per theater chart over the weekend with an impressive average of $36,720 in six theaters. It expands wide on Friday, so this fast start was important. The overall box office leader, Jackass 3D, was well back in second place with an average of $16,343, but that's amazing for this type of movie and this time of year. Vision managed $11,406 in its lone theater, while Carlos opened with an average of $10,003 in two theaters, which is literally one ticket away from missing the $10,000 mark. More...

Limited Releases have Conviction

October 15th, 2010

It looks like we are getting closer and closer to Awards Season with two Oscar potential films coming out this week. At least there are two films that look like they were made to win Oscars. I'm not sure either has what it takes. Other limited releases include two films opening in several hundred theaters, both of which could struggle. There should be at least a couple to find some measure of mainstream success, but I'm unwilling to bet which films those will be. More...

2010 Preview: October

October 1st, 2010

September is nearly over and the Fall box office season is about to begin in earnest. September wasn't too bad this year, with more films matching or exceeding expectations than missing them, and we managed to keep pace with last year, more or less. Can October do the same? Well, last year there was only one $100 million hit, Couples Retreat (not counting Paranormal Activity, which opened in September). We might not see any film hit $100 million this time around. In fact, we might not even see any that come all that close. On the other hand, there were also five wide releases that clearly bombed last year, and on that end, 2010 looks a lot better. Not every film that opens over the next five weekends will be a mid-level hit or better, but most should get there. More...


  1. Summary
  2. News
  3. Box Office
  4. International
  5. Video Sales
  6. Full Financials
  7. Cast & Crew
  8. Trailer

Metrics

Opening Weekend:$102,351 (1.5% of total gross)
Legs:3.71 (domestic box office/biggest weekend)
Domestic Share:57.5% (domestic box office/worldwide)
Production Budget:$12,500,000 (worldwide box office is 0.9 times production budget)
Theater counts:11 opening theaters/672 max. theaters, 3.4 weeks average run per theater
Infl. Adj. Dom. BO $9,287,595

Latest Ranking on Cumulative Box Office Lists


Watch Now On

Amazon VOD:Amazon
iTunes:iTunes, iTunes
Vudu:Vudu

Movie Details

Domestic Releases: October 15th, 2010 (Limited) by Fox Searchlight
International Releases: October 25th, 2012 (Wide) (Portugal)
Video Release: February 1st, 2011 by Fox Home Entertainment
MPAA Rating: R for language and some violent images.
Running Time: 96 minutes
Comparisons: vs. Lincoln
Create your own comparison chart…
Keywords: Inspired by a True Story, Wrongfully Convicted, Courtroom / Legal Drama, Prison, Biography
Source:Based on Real Life Events
Genre:Drama
Production Method:Live Action
Creative Type:Dramatization
Production/Financing Companies: Longfellow Pictures, Prescience, Oceana Media Finance
Production Countries: United States
Languages: English

Ranking on other Records and Milestones

RecordRankAmountChart
Date
Days In
Release
Biggest 3rd Weekend Limited Release 99 $1,831,111 Oct 29, 2010 17

Lead Ensemble Members

Hilary Swank Betty Anne Waters
Sam Rockwell Kenny Waters
Minnie Driver Abra Rice
Julia Deakin Maggie
Melissa Leo Nancy Taylor
Peter Gallagher Barry Scheck

Supporting Cast

Ari Graynor Mandy Marsh
Loren Dean Rick
Conor Donovan Richard
Owen Campbell Ben
Juliette Lewis Roseanna Perry

For a description of the different acting role types we use to categorize acting perfomances, see our Glossary.

Production and Technical Credits

Andrew Sugerman Producer
Andrew S. Karsch Producer
Tony Goldwyn Producer
Hilary Swank Executive Producer
Markus Barmettler Executive Producer
Alwyn Hight Kushner Executive Producer
James Smith Executive Producer
Anthony Callie Executive Producer
Myles Nestel Executive Producer
Ed Cathell III Co-Producer
Dama Claire Co-Producer
Tony Goldwyn Director
Pamela Gray Screenwriter

Contest: It's the Journey that Matters

February 18th, 2011

There could be a bit of a race for top spot next weekend, but it is possible that neither new release will be the winner. I'm not sure which new release will have the best shot, but Drive Angry is opening in more theaters and appears to have stronger buzz, or at least louder buzz. Plus one of our prizes this week is a road trip movie, so its the target film for this week's contest. In order to win, one must simply predict the opening weekend box office number for Drive Angry . Whoever comes the closest to predicting the film's opening 3-day weekend box office (Friday to Sunday), without going over, will win a copy of Thelma and Louise on Blu-ray. Whoever comes the closest to predicting the film's opening 3-day weekend box office (Friday to Sunday), without going under, will also win a copy of Conviction on Blu-ray. Entries must be received by 10 a.m., Pacific Time on Friday to be eligible, so don't delay! More...

DVD Sales: Living it Up in Beverly Hills

February 15th, 2011

Overall, new releases were rather weak, but we did see four films reach the top 30 on the sales chart this week, including a new number one. That film was Beverly Hill Chihuahua 2, which sold 712,000 units, generating $10.67 million in opening week revenue. Granted, this was half as many sales as the original, but that was a theatrical release and this was direct-to-DVD, so I think Disney has to be very happy with this release. In fact, they might be thinking franchise. More...

DVD and Blu-ray Releases for February 15th, 2011

February 14th, 2011

It's another really slow week for DVD / Blu-ray releases with a total of one first run release of note. There are a few other smaller releases, as well as catalog titles, etc., The biggest release of the week is also arguably the best, Unstoppable on Blu-ray. And while the release date is bizarre, Doctor Who: A Christmas Carol on Blu-ray is also worth picking up. Also of note is Despicable Me, which came out a couple months ago, but the Blu-ray Combo Pack just arrived last week. More...

Featured Blu-ray / DVD Review: Conviction

February 12th, 2011

Conviction came out in limited release in the mid-October of this year, which is a great time for an Awards Season contender. It's based on a real life story, which is a subject matter that voters tend to love. It stars Hilary Swank, who has won two Oscars, as well as Minnie Driver and Melissa Leo, both of whom have earned Oscar nominations. I think it's safe to say this film was Oscar bait. It didn't earn any nominations, but does that mean it isn't worth checking out? Or is it merely not award-worthy? More...

DVD and Blu-ray Releases for February 1st, 2011

February 1st, 2011

There's still a lull when it comes to first-run releases on the home market with no major, or even midlevel hits coming out this week. In fact, the best-selling release according to Amazon.com is Alice in Wonderland on Blu-ray / DVD Combo Pack, which is a contender for Pick of the Week. The other major contender is Let Me In on Blu-ray, which failed to find an audience despite impressing critics almost as much as the original did. I'm going to give the honor to Let Me In, but both are worthy contenders. More...

Awards Season - SAG Solidifies Awards Season Picture

December 17th, 2010

The SAG nominations were handed out this week, and while there were a couple of interesting notes, overall there was a decided lack of surprises. The King's Speech and The Fighter led the way with four nominations each, while Black Swan and The Kids Are All Right were right behind with three. All four have been considered Awards Season players for a long time, so their success with SAG merely confirms that and is not shocking in the least. More...

Tiny is Anything But on Per Theater Chart

November 16th, 2010

It was a close race for the top of the per theater chart with Tiny Furniture coming out on top with $21,235 in its lone theater. Second place went to 127 Hours with an average of $19,934 in 22 theaters. This bodes well for its chances of expanding. More...

127 is Number One on Per Theater Chart

November 9th, 2010

There were a few limited releases to reach the $10,000 mark on the per theater chart this past weekend. 127 Hours lead the way with an impressive average of $66,213 in four theaters. Fair*Game was well back with $14,154, but it opened in 46 theaters, so this is a much better indicator of its chances to expand. The overall box office leader, MegaMind, was the only other film in the $10,000 club with an average of $11,668, but the second place film, Due Date, came very close with an average of $9,743. More...

New Releases Fail Inspection on the Per Theater Chart

November 2nd, 2010

Again, there was only one film that reached the $10,000 mark on the per theater chart. Inspector Bellamy opened with an average of $10,318 in two theaters. However, Waste Land came very close with $9,806 in its one theater. More...

Nothing Comes Before Hereafter on the Per Theater Chart

October 19th, 2010

Clint Eastwood's latest film, Hereafter, topped the per theater chart over the weekend with an impressive average of $36,720 in six theaters. It expands wide on Friday, so this fast start was important. The overall box office leader, Jackass 3D, was well back in second place with an average of $16,343, but that's amazing for this type of movie and this time of year. Vision managed $11,406 in its lone theater, while Carlos opened with an average of $10,003 in two theaters, which is literally one ticket away from missing the $10,000 mark. More...

Limited Releases have Conviction

October 15th, 2010

It looks like we are getting closer and closer to Awards Season with two Oscar potential films coming out this week. At least there are two films that look like they were made to win Oscars. I'm not sure either has what it takes. Other limited releases include two films opening in several hundred theaters, both of which could struggle. There should be at least a couple to find some measure of mainstream success, but I'm unwilling to bet which films those will be. More...

2010 Preview: October

October 1st, 2010

September is nearly over and the Fall box office season is about to begin in earnest. September wasn't too bad this year, with more films matching or exceeding expectations than missing them, and we managed to keep pace with last year, more or less. Can October do the same? Well, last year there was only one $100 million hit, Couples Retreat (not counting Paranormal Activity, which opened in September). We might not see any film hit $100 million this time around. In fact, we might not even see any that come all that close. On the other hand, there were also five wide releases that clearly bombed last year, and on that end, 2010 looks a lot better. Not every film that opens over the next five weekends will be a mid-level hit or better, but most should get there. More...

Compare this performance with other movies…

Domestic Cumulative Box Office Records

Weekend Box Office Performance

DateRankGross% ChangeTheatersPer TheaterTotal GrossWeek
Oct 15, 2010 39 $102,351   11 $9,305   $102,351 1
Oct 22, 2010 25 $303,135 +196% 55 $5,512   $444,258 2
Oct 29, 2010 10 $1,831,111 +504% 565 $3,241   $2,383,725 3
Nov 5, 2010 12 $1,628,786 -11% 672 $2,424   $4,794,930 4
Nov 12, 2010 16 $610,847 -62% 493 $1,239   $6,022,823 5
Nov 19, 2010 25 $175,913 -71% 190 $926   $6,437,707 6
Nov 26, 2010 37 $73,497 -58% 86 $855   $6,571,027 7
Dec 3, 2010 34 $67,695 -8% 107 $633   $6,663,827 8
Dec 10, 2010 43 $34,140 -50% 75 $455   $6,734,049 9
Dec 17, 2010 52 $11,968 -65% 33 $363   $6,768,063 10
Dec 24, 2010 77 $1,411 -88% 15 $94   $6,783,129 11

Daily Box Office Performance

DateRankGross%YD%LWTheatersPer TheaterTotal GrossDays
Oct 15, 2010 - $29,146     11 $2,650   $29,146 1
Oct 16, 2010 - $44,585 +53%   11 $4,053   $73,731 2
Oct 17, 2010 - $28,620 -36%   11 $2,602   $102,351 3
Oct 18, 2010 - $9,152 -68%   11 $832   $111,503 4
Oct 19, 2010 - $10,000 +9%   11 $909   $121,503 5
Oct 20, 2010 - $9,712 -3%   11 $883   $131,215 6
Oct 21, 2010 - $9,908 +2%   11 $901   $141,123 7
Oct 22, 2010 - $76,900 +676% +164% 55 $1,398   $218,023 8
Oct 23, 2010 - $137,515 +79% +208% 55 $2,500   $355,538 9
Oct 24, 2010 - $88,720 -35% +210% 55 $1,613   $444,258 10
Oct 25, 2010 - $27,987 -68% +206% 55 $509   $472,245 11
Oct 26, 2010 - $26,038 -7% +160% 55 $473   $498,283 12
Oct 27, 2010 - $26,197 +1% +170% 55 $476   $524,480 13
Oct 28, 2010 - $28,134 +7% +184% 55 $512   $552,614 14
Oct 29, 2010 10 $561,254 +1,895% +630% 565 $993   $1,113,868 15
Oct 30, 2010 11 $782,199 +39% +469% 565 $1,384   $1,896,067 16
Oct 31, 2010 9 $487,658 -38% +450% 565 $863   $2,383,725 17
Nov 1, 2010 11 $168,765 -65% +503% 565 $299   $2,552,490 18
Nov 2, 2010 11 $236,376 +40% +808% 565 $418   $2,788,866 19
Nov 3, 2010 10 $187,123 -21% +614% 565 $331   $2,975,989 20
Nov 4, 2010 10 $190,155 +2% +576% 565 $337   $3,166,144 21
Nov 5, 2010 12 $466,629 +145% -17% 672 $694   $3,632,773 22
Nov 6, 2010 12 $754,815 +62% -4% 672 $1,123   $4,387,588 23
Nov 7, 2010 12 $407,342 -46% -16% 672 $606   $4,794,930 24
Nov 8, 2010 12 $126,742 -69% -25% 672 $189   $4,921,672 25
Nov 9, 2010 12 $180,687 +43% -24% 672 $269   $5,102,359 26
Nov 10, 2010 13 $132,717 -27% -29% 672 $197   $5,235,076 27
Nov 11, 2010 - $176,900 +33% -7% 672 $263   $5,411,976 28
Nov 12, 2010 - $179,747 +2% -61% 493 $365   $5,591,723 29
Nov 13, 2010 - $279,593 +56% -63% 493 $567   $5,871,316 30
Nov 14, 2010 - $151,507 -46% -63% 493 $307   $6,022,823 31
Nov 15, 2010 - $49,491 -67% -61% 493 $100   $6,072,314 32
Nov 16, 2010 - $74,656 +51% -59% 493 $151   $6,146,970 33
Nov 17, 2010 - $59,493 -20% -55% 493 $121   $6,206,463 34
Nov 18, 2010 - $55,331 -7% -69% 493 $112   $6,261,794 35
Nov 19, 2010 - $46,285 -16% -74% 190 $244   $6,308,079 36
Nov 20, 2010 - $85,544 +85% -69% 190 $450   $6,393,623 37
Nov 21, 2010 - $44,084 -48% -71% 190 $232   $6,437,707 38
Nov 22, 2010 - $17,143 -61% -65% 190 $90   $6,454,850 39
Nov 23, 2010 - $24,272 +42% -67% 190 $128   $6,479,122 40
Nov 24, 2010 - $9,092 -63% -85% 88 $103   $6,488,214 41
Nov 25, 2010 - $9,316 +2% -83% 88 $106   $6,497,530 42
Nov 26, 2010 - $26,463 +184% -43% 86 $308   $6,523,993 43
Nov 27, 2010 - $32,564 +23% -62% 86 $379   $6,556,557 44
Nov 28, 2010 - $14,470 -56% -67% 86 $168   $6,571,027 45
Nov 29, 2010 - $7,601 -47% -56% 86 $88   $6,578,628 46
Nov 30, 2010 - $6,726 -12% -72% 86 $78   $6,585,354 47
Dec 1, 2010 - $5,343 -21% -41% 86 $62   $6,590,697 48
Dec 2, 2010 - $5,435 +2% -42% 86 $63   $6,596,132 49
Dec 3, 2010 - $19,474 +258% -26% 107 $182   $6,615,606 50
Dec 4, 2010 - $30,812 +58% -5% 107 $288   $6,646,418 51
Dec 5, 2010 - $17,409 -43% +20% 107 $163   $6,663,827 52
Dec 6, 2010 - $7,588 -56% n/c 107 $71   $6,671,415 53
Dec 7, 2010 - $10,859 +43% +61% 107 $101   $6,682,274 54
Dec 8, 2010 - $8,859 -18% +66% 107 $83   $6,691,133 55
Dec 9, 2010 - $8,776 -1% +61% 107 $82   $6,699,909 56
Dec 10, 2010 - $10,170 +16% -48% 75 $136   $6,710,079 57
Dec 11, 2010 - $15,845 +56% -49% 75 $211   $6,725,924 58
Dec 12, 2010 - $8,125 -49% -53% 75 $108   $6,734,049 59
Dec 13, 2010 - $4,263 -48% -44% 75 $57   $6,738,312 60
Dec 14, 2010 - $5,938 +39% -45% 75 $79   $6,744,250 61
Dec 15, 2010 - $6,703 +13% -24% 75 $89   $6,750,953 62
Dec 16, 2010 - $5,142 -23% -41% 75 $69   $6,756,095 63

Weekly Box Office Performance

DateRankGross% ChangeTheatersPer TheaterTotal GrossWeek
Oct 15, 2010 38 $141,123   11 $12,829   $141,123 1
Oct 22, 2010 25 $411,491 +192% 55 $7,482   $552,614 2
Oct 29, 2010 11 $2,613,530 +535% 565 $4,626   $3,166,144 3
Nov 5, 2010 13 $2,245,832 -14% 672 $3,342   $5,411,976 4
Nov 12, 2010 16 $849,818 -62% 493 $1,724   $6,261,794 5
Nov 19, 2010 31 $235,736 -72% 190 $1,241   $6,497,530 6
Nov 26, 2010 38 $98,602 -58% 86 $1,147   $6,596,132 7
Dec 3, 2010 33 $103,777 +5% 107 $970   $6,699,909 8
Dec 10, 2010 43 $56,186 -46% 75 $749   $6,756,095 9
Dec 17, 2010 54 $25,623 -54% 33 $776   $6,781,718 10
Dec 24, 2010 87 $1,411 -94% 15 $94   $6,783,129 11

Box Office Summary Per Territory

Territory Release
Date
Opening
Weekend
Opening
Weekend
Screens
Maximum
Screens
Theatrical
Engagements
Total
Box Office
Report
Date
Portugal 10/25/2012 $26,962 15 15 76 $138,790 12/13/2015
 
Rest of World $4,890,494
 
International Total$5,029,284 12/13/2015

International Cumulative Box Office Records


Worldwide Cumulative Box Office Records


Weekly US DVD Sales

DateRankUnits
this
Week
% ChangeTotal
Units
Spending
this
Week
Total
Spending
Weeks
in
Release
Feb 6, 20118111,561 111,561$1,560,738$1,560,7381
Feb 13, 20111674,553-33% 186,114$1,042,996$2,603,7342
Feb 27, 20112455,823 286,412$892,610$4,185,2624
Mar 6, 20113025,432-54% 311,844$406,658$4,591,9205

Full financial estimates for this film, including domestic and international box office, video sales, video rentals, TV and ancillary revenue are available through our research services. For more information, please contact us at research@the-numbers.com.