Alpha and Omega (2010)

Alpha and Omega 3D poster
Theatrical Performance
Domestic Box Office $25,107,267Details
International Box Office $23,851,086Details
Worldwide Box Office $48,958,353
Home Market Performance
Est. Domestic DVD Sales $11,785,799 Details
Est. Domestic Blu-ray Sales $1,953,693 Details
Total Est. Domestic Video Sales $13,739,492
Further financial details...

Synopsis

What makes for the ultimate road trip? Hitchhiking, truck stops, angry bears, prickly porcupines and a golfing goose with a duck caddy. Just ask Kate and Humphrey, two wolves who are trying to get home after being taken by park rangers and shipped halfway across the country. Humphrey is an Omega wolf, whose days are about quick wit, snappy one-liners and hanging with his motley crew of fun-loving wolves and video-gaming squirrels. Kate is an Alpha: duty, discipline and sleek Lara Croft eye-popping moves fuel her fire. Humphrey's motto -- make 'em laugh. Kate's motto -- I'm the boss. And they have a thousand miles to go. Back home rival wolf packs are on the march and conflict is brewing. Only Kate and Humphrey can restore the peace. But first, they have to survive each other.

Metrics

Opening Weekend:$9,106,906 (36.3% of total gross)
Legs:2.76 (domestic box office/biggest weekend)
Domestic Share:51.3% (domestic box office/worldwide)
Production Budget:$20,000,000 (worldwide box office is 2.4 times production budget)
Theater counts:2,625 opening theaters/2,625 max. theaters, 4.7 weeks average run per theater
Infl. Adj. Dom. BO $34,303,717

Latest Ranking on Cumulative Box Office Lists


Watch Now On

Amazon VOD:Amazon
iTunes:iTunes
Google Play:Google Play
Netflix:Netflix, Netflix, Netflix, Netflix

Movie Details

Domestic Releases: September 17th, 2010 (Wide) by Lionsgate, released as Alpha and Omega 3D
Video Release: January 11th, 2011 by Lionsgate Home Entertainment
MPAA Rating: PG for rude humor and some mild action.
(Rating bulletin 2133, 8/11/2010)
Running Time: 88 minutes
Franchise: Alpha and Omega
Comparisons: vs. Norm of the North
Create your own comparison chart…
Keywords: Talking Animals, Animal Lead, Cross-Class Romance, Road Trip, 3-D, Posthumous Release, 3-D - Shot in 3-D, Family Adventure
Source:Original Screenplay
Genre:Adventure
Production Method:Digital Animation
Creative Type:Kids Fiction
Production/Financing Companies: Crest Animation
Production Countries: United States
Languages: English

Ranking on other Records and Milestones

RecordRankAmountChart
Date
Days In
Release
Leggiest Opening Weekend 85 3.98 Sep 17, 2010 3

Compare this performance with other movies…

Domestic Cumulative Box Office Records

Weekend Box Office Performance

DateRankGross% ChangeTheatersPer TheaterTotal GrossWeek
Sep 17, 2010 5 $9,106,906   2,625 $3,469   $9,106,906 1
Sep 24, 2010 8 $4,735,271 -48% 2,625 $1,804   $15,164,944 2
Oct 1, 2010 10 $2,924,868 -38% 2,303 $1,270   $18,949,437 3
Oct 8, 2010 14 $1,500,390 -49% 1,616 $928   $21,018,064 4
Oct 15, 2010 17 $823,085 -45% 969 $849   $22,567,621 5
Oct 22, 2010 14 $727,103 -12% 727 $1,000   $23,512,875 6
Oct 29, 2010 19 $420,958 -42% 676 $623   $24,087,398 7
Nov 5, 2010 34 $144,961 -66% 288 $503   $24,452,397 8
Nov 12, 2010 35 $71,655 -51% 123 $583   $24,589,793 9
Nov 19, 2010 24 $195,780 +173% 252 $777   $24,803,073 10
Nov 26, 2010 29 $165,947 -15% 228 $728   $25,077,977 11

Daily Box Office Performance

DateRankGross%YD%LWTheatersPer TheaterTotal GrossDays
Sep 17, 2010 5 $2,288,773     2,625 $872   $2,288,773 1
Sep 18, 2010 5 $4,130,657 +80%   2,625 $1,574   $6,419,430 2
Sep 19, 2010 4 $2,687,476 -35%   2,625 $1,024   $9,106,906 3
Sep 20, 2010 5 $324,064 -88%   2,625 $123   $9,430,970 4
Sep 21, 2010 5 $364,660 +13%   2,625 $139   $9,795,630 5
Sep 22, 2010 5 $319,801 -12%   2,625 $122   $10,115,431 6
Sep 23, 2010 5 $314,242 -2%   2,625 $120   $10,429,673 7
Sep 24, 2010 8 $1,092,745 +248% -52% 2,625 $416   $11,522,418 8
Sep 25, 2010 7 $2,151,109 +97% -48% 2,625 $819   $13,673,527 9
Sep 26, 2010 7 $1,491,417 -31% -45% 2,625 $568   $15,164,944 10
Sep 27, 2010 8 $223,833 -85% -31% 2,625 $85   $15,388,777 11
Sep 28, 2010 8 $231,550 +3% -37% 2,625 $88   $15,620,327 12
Sep 29, 2010 8 $199,573 -14% -38% 2,625 $76   $15,819,900 13
Sep 30, 2010 9 $204,669 +3% -35% 2,625 $78   $16,024,569 14
Oct 1, 2010 11 $616,632 +201% -44% 2,303 $268   $16,641,201 15
Oct 2, 2010 10 $1,358,477 +120% -37% 2,303 $590   $17,999,678 16
Oct 3, 2010 9 $949,759 -30% -36% 2,303 $412   $18,949,437 17
Oct 4, 2010 11 $138,856 -85% -38% 2,303 $60   $19,088,293 18
Oct 5, 2010 11 $143,022 +3% -38% 2,303 $62   $19,231,315 19
Oct 6, 2010 11 $134,441 -6% -33% 2,303 $58   $19,365,756 20
Oct 7, 2010 11 $151,918 +13% -26% 2,303 $66   $19,517,674 21
Oct 8, 2010 15 $339,409 +123% -45% 1,616 $210   $19,857,083 22
Oct 9, 2010 14 $654,729 +93% -52% 1,616 $405   $20,511,812 23
Oct 10, 2010 13 $506,252 -23% -47% 1,616 $313   $21,018,064 24
Oct 11, 2010 9 $410,563 -19% +196% 1,616 $254   $21,428,627 25
Oct 12, 2010 15 $108,920 -73% -24% 1,616 $67   $21,537,547 26
Oct 13, 2010 15 $94,661 -13% -30% 1,616 $59   $21,632,208 27
Oct 14, 2010 15 $112,328 +19% -26% 1,616 $70   $21,744,536 28
Oct 15, 2010 - $182,315 +62% -46% 969 $188   $21,926,851 29
Oct 16, 2010 17 $358,420 +97% -45% 969 $370   $22,285,271 30
Oct 17, 2010 14 $282,350 -21% -44% 969 $291   $22,567,621 31
Oct 18, 2010 - $55,700 -80% -86% 969 $57   $22,623,321 32
Oct 19, 2010 - $48,417 -13% -56% 969 $50   $22,671,738 33
Oct 20, 2010 - $47,763 -1% -50% 969 $49   $22,719,501 34
Oct 21, 2010 - $66,271 +39% -41% 969 $68   $22,785,772 35
Oct 22, 2010 - $166,676 +152% -9% 727 $229   $22,952,448 36
Oct 23, 2010 - $311,168 +87% -13% 727 $428   $23,263,616 37
Oct 24, 2010 13 $249,259 -20% -12% 727 $343   $23,512,875 38
Oct 25, 2010 - $47,236 -81% -15% 727 $65   $23,560,111 39
Oct 26, 2010 - $34,743 -26% -28% 727 $48   $23,594,854 40
Oct 27, 2010 - $32,897 -5% -31% 727 $45   $23,627,751 41
Oct 28, 2010 - $38,689 +18% -42% 727 $53   $23,666,440 42
Oct 29, 2010 - $108,539 +181% -35% 676 $161   $23,774,979 43
Oct 30, 2010 - $216,693 +100% -30% 676 $321   $23,991,672 44
Oct 31, 2010 - $95,726 -56% -62% 676 $142   $24,087,398 45
Nov 1, 2010 - $60,447 -37% +28% 676 $89   $24,147,845 46
Nov 2, 2010 - $87,707 +45% +152% 676 $130   $24,235,552 47
Nov 3, 2010 - $31,771 -64% -3% 676 $47   $24,267,323 48
Nov 4, 2010 - $40,113 +26% +4% 676 $59   $24,307,436 49
Nov 5, 2010 - $33,135 -17% -69% 288 $115   $24,340,571 50
Nov 6, 2010 - $62,812 +90% -71% 288 $218   $24,403,383 51
Nov 7, 2010 - $49,014 -22% -49% 288 $170   $24,452,397 52
Nov 8, 2010 - $7,992 -84% -87% 288 $28   $24,460,389 53
Nov 9, 2010 - $8,320 +4% -91% 288 $29   $24,468,709 54
Nov 10, 2010 - $10,209 +23% -68% 288 $35   $24,478,918 55
Nov 11, 2010 - $39,220 +284% -2% 288 $136   $24,518,138 56
Nov 12, 2010 - $19,138 -51% -42% 123 $156   $24,537,276 57
Nov 13, 2010 - $28,969 +51% -54% 123 $236   $24,566,245 58
Nov 14, 2010 - $23,548 -19% -52% 123 $191   $24,589,793 59
Nov 15, 2010 - $4,222 -82% -47% 123 $34   $24,594,015 60
Nov 16, 2010 - $4,981 +18% -40% 123 $40   $24,598,996 61
Nov 17, 2010 - $3,972 -20% -61% 123 $32   $24,602,968 62
Nov 18, 2010 - $4,325 +9% -89% 123 $35   $24,607,293 63
Nov 19, 2010 - $42,994 +894% +125% 252 $171   $24,650,287 64
Nov 20, 2010 - $91,194 +112% +215% 252 $362   $24,741,481 65
Nov 21, 2010 - $61,592 -32% +162% 252 $244   $24,803,073 66
Nov 22, 2010 - $23,650 -62% +460% 252 $94   $24,826,723 67
Nov 23, 2010 - $32,584 +38% +554% 252 $129   $24,859,307 68
Nov 24, 2010 - $34,736 +7% +775% 252 $138   $24,894,043 69
Nov 25, 2010 - $17,987 -48% +316% 252 $71   $24,912,030 70
Nov 26, 2010 - $60,150 +234% +40% 252 $239   $24,972,180 71
Nov 27, 2010 - $66,160 +10% -27% 252 $263   $25,038,340 72
Nov 28, 2010 - $39,637 -40% -36% 252 $157   $25,077,977 73
Nov 29, 2010 - $7,112 -82% -70% 252 $28   $25,085,089 74
Nov 30, 2010 - $7,733 +9% -76% 252 $31   $25,092,822 75
Dec 1, 2010 - $7,219 -7% -79% 252 $29   $25,100,041 76
Dec 2, 2010 - $7,226 n/c -60% 252 $29   $25,107,267 77

Weekly Box Office Performance

DateRankGross% ChangeTheatersPer TheaterTotal GrossWeek
Sep 17, 2010 5 $10,429,673   2,625 $3,973   $10,429,673 1
Sep 24, 2010 8 $5,594,896 -46% 2,625 $2,131   $16,024,569 2
Oct 1, 2010 11 $3,493,105 -38% 2,303 $1,517   $19,517,674 3
Oct 8, 2010 14 $2,226,862 -36% 1,616 $1,378   $21,744,536 4
Oct 15, 2010 18 $1,041,236 -53% 969 $1,075   $22,785,772 5
Oct 22, 2010 15 $880,668 -15% 727 $1,211   $23,666,440 6
Oct 29, 2010 18 $640,996 -27% 676 $948   $24,307,436 7
Nov 5, 2010 34 $210,702 -67% 288 $732   $24,518,138 8
Nov 12, 2010 37 $89,155 -58% 123 $725   $24,607,293 9
Nov 19, 2010 29 $304,737 +242% 252 $1,209   $24,912,030 10
Nov 26, 2010 29 $195,237 -36% 228 $856   $25,107,267 11

International Cumulative Box Office Records


Worldwide Cumulative Box Office Records


Weekly US DVD Sales

DateRankUnits
this
Week
% ChangeTotal
Units
Spending
this
Week
Total
Spending
Weeks
in
Release
Jan 16, 20112174,737 174,737$3,031,687$3,031,6871
Jan 23, 20116102,430-41% 277,167$1,805,841$4,837,5282
Jan 30, 20111755,628-46% 332,795$1,012,430$5,849,9583
Feb 6, 20112148,711-12% 381,506$900,666$6,750,6244
Feb 13, 20112161,873+27% 443,379$1,113,095$7,863,7195

Weekly US Blu-ray Sales

DateRankUnits
this
Week
% ChangeTotal
Units
Spending
this
Week
Total
Spending
Weeks
in
Release
Jan 16, 20111325,498 25,498$610,680$610,6801

Our DVD and Blu-ray sales estimates are based on weekly retail surveys, which we use to build a weekly market share estimate for each title we are tracking. The market share is converted into a weekly sales estimate based on industry reports on the overall size of the market, including reports published in Media Play News.

For example, if our weekly retail survey estimates that a particular title sold 1% of all units that week, and the industry reports sales of 1,500,000 units in total, we will estimate 15,000 units were sold of that title. The consumer spending estimate is based on the average sales price for the title in the retailers we survey.

We refine our estimates from week to week as more data becomes available. In particular, we adjust weekly sales figures for the quarter once the total market estimates are published by the Digital Entertainment Group. Figures will therefore fluctuate each week, and totals for individual titles can go up or down as we update our estimates.

Because sales figures are estimated based on sampling, they will be more accurate for higher-selling titles.

Full financial estimates for this film, including domestic and international box office, video sales, video rentals, TV and ancillary revenue are available through our research services. For more information, please contact us at research@the-numbers.com.

Leading Cast

Supporting Cast

Christina Ricci Lilly
Danny Glover Winston
Dennis Hopper Tony
Larry Miller Marcel
Eric Price Paddy/Mooch
Chris Carmack Paddy/Mooch
Vicki Lewis Eve
Brian Donovan Salty
Kevin Sussman Shakey

For a description of the different acting role types we use to categorize acting perfomances, see our Glossary.

Production and Technical Credits

Anthony Bell Director
Ben Gluck Co-Director
Steve Moore Screenwriter
Christopher Denk Screenwriter
Richard Rich Producer
Ken Katsumoto Producer
Noah Fogelson Executive Producer
Seemha Ramanna Executive Producer
A.K. Madhavan Executive Producer
Donald Towns Art Director
Joe Campana Editor
Bernie Van De Yacht Casting Director
Gregory H. Watkins Re-recording Mixer

The bold credits above the line are the "above-the-line" credits, the other the "below-the-line" credits.

DVD Sales: People Staying Home with Social

January 25th, 2011

While there were not many new releases on this week's sales chart, one of them, The Social Network, dominated the sales chart with 1.08 million units / $14.06 million during its opening week. More...

Contest: No Complications

January 14th, 2011

It's a very simple week for the box office prediction contest, as there's only one wide release next week, No Strings Attached. So obviously, it is the only choice for target film. In order to win, one must simply predict the opening weekend box office number for No Strings Attached. Whoever comes the closest to predicting the film's opening 3-day weekend box office (Friday to Sunday), without going over, will win a copy of Alpha and Omega on DVD. Meanwhile, whoever comes the closest to predicting the film's opening 3-day weekend box office (Friday to Sunday), without going under, will win a copy of Diego's Ultimate Rescue League on DVD. Entries must be received by 10 a.m., Pacific Time on Friday to be eligible, so don't delay! More...

DVD and Blu-ray Releases for January 11th, 2011

January 10th, 2011

This week, among the many DVD / Blu-ray releases, is what could be the Best Picture Oscar winner. However, after The Social Network, there's quite a drop-off in quality. There are a few that are worth checking out, as well as a couple that are worth picking up, but there's no competition for The Social Network's Two-Disc DVD or Blu-ray for Pick of the Week. More...

Featured Blu-ray / DVD Review: Alpha and Omega

January 9th, 2011

It was a big year for digital animation with Toy Story 3 leading the box office for the year and most assume it will pick up an Oscar nod for Best Picture. How to Train Your Dragon earned nearly perfect reviews. Meanwhile, Universal entered the market with Despicable Me, which was a hit with moviegoers and critics alike. Alpha and Omega isn't the first digitally animated film released by Lionsgate, but they certainly are not a major player in the market. Does the film show they have the potential to become one, or is it strictly second tier? More...

Greed is Good, But Not Great

September 27th, 2010

While none of the three new releases were able to live up to expectations, the holdovers did more than just hold their own, which helped the overall box office pull in $101 million over the weekend. This was nearly identical to last week, while it was higher than the same weekend last year by 4.5% and that helped 2010 maintain its lead over 2009. Currently 2010 is ahead of 2009 by a nearly 4% margin at $8.07 billion to $7.76 billion. Losing a $300 million lead in just three months would be impressive in its ineptitude, but we can't be too quick to claim victory. After all, Avatar made almost as much during the last two weeks of 2009 and there's nothing opening for the rest of 2010 that can compensate for that much at the box office. More...

New Releases go to Town

September 20th, 2010

It was a good news / bad news weekend at the box office. On the one hand, the overall numbers bounced back from last weekend up 23% to $101 million. On the other hand, they were down from the same weekend last year, albeit by less than 1%. Year-to-date, 2010 still has a lead on 2009 at $7.94 billion to $7.64 billion. As long as 2010 can avoid double-digit declines from now till the rest of the year, it should finish with the lead, at least in terms of raw dollars. On the other hand, it is behind in ticket sales by 1.7%, and I don't know if it will be able to turn that around. More...

Weekend Estimates: The Town is Top

September 19th, 2010

The Town kept up September's decent run at the box office by delivering an higher-than-expected $23.8 million weekend and winning the weekend, according to Warner Bros. Sunday estimate. With three other wide openers delivering reasonable numbers, this weekend looks as though it will be up overall from last year, in spite of having to compete with the opening of Cloudy with a Chance of Meatballs. More...

Will New Releases Remove Resident from Top Spot?

September 16th, 2010

After Resident Evil: Afterlife had the new release schedule all to itself last weekend, this weekend we have four wide releases making their debuts. However, thanks in part to the competition, none look to be particularly strong and there will likely be a sizable drop-off at the top of the chart. On the other hand, they should do well enough combined to help the box office grow and perhaps even keep pace with last year. More...

2010 Preview: September

September 1st, 2010

Summer has ended and while there were some bigger than expected hits in August, this trend is unlikely to continue in September. There are four weekends this September and nearly a dozen films opening wide, plus a few more that may or may not open wide. Of all of those films, maybe three of four will be midlevel hits, while only one film, Legend of the Guardians: The Owls of Ga'Hoole 3D, has a real shot at reaching the $100 million milestone. This is compared to last year when we had two $100 million hits, although one of those was Paranormal Activity, which didn't expand truly wide till Halloween. Hopefully 2010 can gain ground on 2009 overall, even if it doesn't have as many $100 million hits. More...

Cast Updates - August 16, 2008

August 16th, 2008

This week's round of new casting information contains updates for Chilled in Miami, Dorian Gray, Surfer Dude, and more! More...

Cast Updates - July 25, 2008

July 25th, 2008

This week's round of new casting information contains updates for Alpha and Omega, The Crusaders, Madea Goes To Jail, and more! More...

New Movie Announcements, Stars and Directors - July 25, 2008

July 25th, 2008

This week another number of upcoming movies, new stars and directors have been added to our archive! More...

New Movie US Release Dates - July 20, 2008

July 20th, 2008

This week's round of new movie release information contains release dates for My Bloody Valentine, Janky Promoters, Alpha and Omega and more! More...


  1. Summary
  2. News
  3. Box Office
  4. International
  5. Video Sales
  6. Full Financials
  7. Cast & Crew
  8. Trailer

Synopsis

What makes for the ultimate road trip? Hitchhiking, truck stops, angry bears, prickly porcupines and a golfing goose with a duck caddy. Just ask Kate and Humphrey, two wolves who are trying to get home after being taken by park rangers and shipped halfway across the country. Humphrey is an Omega wolf, whose days are about quick wit, snappy one-liners and hanging with his motley crew of fun-loving wolves and video-gaming squirrels. Kate is an Alpha: duty, discipline and sleek Lara Croft eye-popping moves fuel her fire. Humphrey's motto -- make 'em laugh. Kate's motto -- I'm the boss. And they have a thousand miles to go. Back home rival wolf packs are on the march and conflict is brewing. Only Kate and Humphrey can restore the peace. But first, they have to survive each other.

Metrics

Opening Weekend:$9,106,906 (36.3% of total gross)
Legs:2.76 (domestic box office/biggest weekend)
Domestic Share:51.3% (domestic box office/worldwide)
Production Budget:$20,000,000 (worldwide box office is 2.4 times production budget)
Theater counts:2,625 opening theaters/2,625 max. theaters, 4.7 weeks average run per theater
Infl. Adj. Dom. BO $34,303,717

Latest Ranking on Cumulative Box Office Lists


Watch Now On

Amazon VOD:Amazon
iTunes:iTunes
Google Play:Google Play
Netflix:Netflix, Netflix, Netflix, Netflix

Movie Details

Domestic Releases: September 17th, 2010 (Wide) by Lionsgate, released as Alpha and Omega 3D
Video Release: January 11th, 2011 by Lionsgate Home Entertainment
MPAA Rating: PG for rude humor and some mild action.
(Rating bulletin 2133, 8/11/2010)
Running Time: 88 minutes
Franchise: Alpha and Omega
Comparisons: vs. Norm of the North
Create your own comparison chart…
Keywords: Talking Animals, Animal Lead, Cross-Class Romance, Road Trip, 3-D, Posthumous Release, 3-D - Shot in 3-D, Family Adventure
Source:Original Screenplay
Genre:Adventure
Production Method:Digital Animation
Creative Type:Kids Fiction
Production/Financing Companies: Crest Animation
Production Countries: United States
Languages: English

Ranking on other Records and Milestones

RecordRankAmountChart
Date
Days In
Release
Leggiest Opening Weekend 85 3.98 Sep 17, 2010 3

Leading Cast

Supporting Cast

Christina Ricci Lilly
Danny Glover Winston
Dennis Hopper Tony
Larry Miller Marcel
Eric Price Paddy/Mooch
Chris Carmack Paddy/Mooch
Vicki Lewis Eve
Brian Donovan Salty
Kevin Sussman Shakey

For a description of the different acting role types we use to categorize acting perfomances, see our Glossary.

Production and Technical Credits

Anthony Bell Director
Ben Gluck Co-Director
Steve Moore Screenwriter
Christopher Denk Screenwriter
Richard Rich Producer
Ken Katsumoto Producer
Noah Fogelson Executive Producer
Seemha Ramanna Executive Producer
A.K. Madhavan Executive Producer
Donald Towns Art Director
Joe Campana Editor
Bernie Van De Yacht Casting Director
Gregory H. Watkins Re-recording Mixer

The bold credits above the line are the "above-the-line" credits, the other the "below-the-line" credits.

DVD Sales: People Staying Home with Social

January 25th, 2011

While there were not many new releases on this week's sales chart, one of them, The Social Network, dominated the sales chart with 1.08 million units / $14.06 million during its opening week. More...

Contest: No Complications

January 14th, 2011

It's a very simple week for the box office prediction contest, as there's only one wide release next week, No Strings Attached. So obviously, it is the only choice for target film. In order to win, one must simply predict the opening weekend box office number for No Strings Attached. Whoever comes the closest to predicting the film's opening 3-day weekend box office (Friday to Sunday), without going over, will win a copy of Alpha and Omega on DVD. Meanwhile, whoever comes the closest to predicting the film's opening 3-day weekend box office (Friday to Sunday), without going under, will win a copy of Diego's Ultimate Rescue League on DVD. Entries must be received by 10 a.m., Pacific Time on Friday to be eligible, so don't delay! More...

DVD and Blu-ray Releases for January 11th, 2011

January 10th, 2011

This week, among the many DVD / Blu-ray releases, is what could be the Best Picture Oscar winner. However, after The Social Network, there's quite a drop-off in quality. There are a few that are worth checking out, as well as a couple that are worth picking up, but there's no competition for The Social Network's Two-Disc DVD or Blu-ray for Pick of the Week. More...

Featured Blu-ray / DVD Review: Alpha and Omega

January 9th, 2011

It was a big year for digital animation with Toy Story 3 leading the box office for the year and most assume it will pick up an Oscar nod for Best Picture. How to Train Your Dragon earned nearly perfect reviews. Meanwhile, Universal entered the market with Despicable Me, which was a hit with moviegoers and critics alike. Alpha and Omega isn't the first digitally animated film released by Lionsgate, but they certainly are not a major player in the market. Does the film show they have the potential to become one, or is it strictly second tier? More...

Greed is Good, But Not Great

September 27th, 2010

While none of the three new releases were able to live up to expectations, the holdovers did more than just hold their own, which helped the overall box office pull in $101 million over the weekend. This was nearly identical to last week, while it was higher than the same weekend last year by 4.5% and that helped 2010 maintain its lead over 2009. Currently 2010 is ahead of 2009 by a nearly 4% margin at $8.07 billion to $7.76 billion. Losing a $300 million lead in just three months would be impressive in its ineptitude, but we can't be too quick to claim victory. After all, Avatar made almost as much during the last two weeks of 2009 and there's nothing opening for the rest of 2010 that can compensate for that much at the box office. More...

New Releases go to Town

September 20th, 2010

It was a good news / bad news weekend at the box office. On the one hand, the overall numbers bounced back from last weekend up 23% to $101 million. On the other hand, they were down from the same weekend last year, albeit by less than 1%. Year-to-date, 2010 still has a lead on 2009 at $7.94 billion to $7.64 billion. As long as 2010 can avoid double-digit declines from now till the rest of the year, it should finish with the lead, at least in terms of raw dollars. On the other hand, it is behind in ticket sales by 1.7%, and I don't know if it will be able to turn that around. More...

Weekend Estimates: The Town is Top

September 19th, 2010

The Town kept up September's decent run at the box office by delivering an higher-than-expected $23.8 million weekend and winning the weekend, according to Warner Bros. Sunday estimate. With three other wide openers delivering reasonable numbers, this weekend looks as though it will be up overall from last year, in spite of having to compete with the opening of Cloudy with a Chance of Meatballs. More...

Will New Releases Remove Resident from Top Spot?

September 16th, 2010

After Resident Evil: Afterlife had the new release schedule all to itself last weekend, this weekend we have four wide releases making their debuts. However, thanks in part to the competition, none look to be particularly strong and there will likely be a sizable drop-off at the top of the chart. On the other hand, they should do well enough combined to help the box office grow and perhaps even keep pace with last year. More...

2010 Preview: September

September 1st, 2010

Summer has ended and while there were some bigger than expected hits in August, this trend is unlikely to continue in September. There are four weekends this September and nearly a dozen films opening wide, plus a few more that may or may not open wide. Of all of those films, maybe three of four will be midlevel hits, while only one film, Legend of the Guardians: The Owls of Ga'Hoole 3D, has a real shot at reaching the $100 million milestone. This is compared to last year when we had two $100 million hits, although one of those was Paranormal Activity, which didn't expand truly wide till Halloween. Hopefully 2010 can gain ground on 2009 overall, even if it doesn't have as many $100 million hits. More...

Cast Updates - August 16, 2008

August 16th, 2008

This week's round of new casting information contains updates for Chilled in Miami, Dorian Gray, Surfer Dude, and more! More...

Cast Updates - July 25, 2008

July 25th, 2008

This week's round of new casting information contains updates for Alpha and Omega, The Crusaders, Madea Goes To Jail, and more! More...

New Movie Announcements, Stars and Directors - July 25, 2008

July 25th, 2008

This week another number of upcoming movies, new stars and directors have been added to our archive! More...

New Movie US Release Dates - July 20, 2008

July 20th, 2008

This week's round of new movie release information contains release dates for My Bloody Valentine, Janky Promoters, Alpha and Omega and more! More...

Compare this performance with other movies…

Domestic Cumulative Box Office Records

Weekend Box Office Performance

DateRankGross% ChangeTheatersPer TheaterTotal GrossWeek
Sep 17, 2010 5 $9,106,906   2,625 $3,469   $9,106,906 1
Sep 24, 2010 8 $4,735,271 -48% 2,625 $1,804   $15,164,944 2
Oct 1, 2010 10 $2,924,868 -38% 2,303 $1,270   $18,949,437 3
Oct 8, 2010 14 $1,500,390 -49% 1,616 $928   $21,018,064 4
Oct 15, 2010 17 $823,085 -45% 969 $849   $22,567,621 5
Oct 22, 2010 14 $727,103 -12% 727 $1,000   $23,512,875 6
Oct 29, 2010 19 $420,958 -42% 676 $623   $24,087,398 7
Nov 5, 2010 34 $144,961 -66% 288 $503   $24,452,397 8
Nov 12, 2010 35 $71,655 -51% 123 $583   $24,589,793 9
Nov 19, 2010 24 $195,780 +173% 252 $777   $24,803,073 10
Nov 26, 2010 29 $165,947 -15% 228 $728   $25,077,977 11

Daily Box Office Performance

DateRankGross%YD%LWTheatersPer TheaterTotal GrossDays
Sep 17, 2010 5 $2,288,773     2,625 $872   $2,288,773 1
Sep 18, 2010 5 $4,130,657 +80%   2,625 $1,574   $6,419,430 2
Sep 19, 2010 4 $2,687,476 -35%   2,625 $1,024   $9,106,906 3
Sep 20, 2010 5 $324,064 -88%   2,625 $123   $9,430,970 4
Sep 21, 2010 5 $364,660 +13%   2,625 $139   $9,795,630 5
Sep 22, 2010 5 $319,801 -12%   2,625 $122   $10,115,431 6
Sep 23, 2010 5 $314,242 -2%   2,625 $120   $10,429,673 7
Sep 24, 2010 8 $1,092,745 +248% -52% 2,625 $416   $11,522,418 8
Sep 25, 2010 7 $2,151,109 +97% -48% 2,625 $819   $13,673,527 9
Sep 26, 2010 7 $1,491,417 -31% -45% 2,625 $568   $15,164,944 10
Sep 27, 2010 8 $223,833 -85% -31% 2,625 $85   $15,388,777 11
Sep 28, 2010 8 $231,550 +3% -37% 2,625 $88   $15,620,327 12
Sep 29, 2010 8 $199,573 -14% -38% 2,625 $76   $15,819,900 13
Sep 30, 2010 9 $204,669 +3% -35% 2,625 $78   $16,024,569 14
Oct 1, 2010 11 $616,632 +201% -44% 2,303 $268   $16,641,201 15
Oct 2, 2010 10 $1,358,477 +120% -37% 2,303 $590   $17,999,678 16
Oct 3, 2010 9 $949,759 -30% -36% 2,303 $412   $18,949,437 17
Oct 4, 2010 11 $138,856 -85% -38% 2,303 $60   $19,088,293 18
Oct 5, 2010 11 $143,022 +3% -38% 2,303 $62   $19,231,315 19
Oct 6, 2010 11 $134,441 -6% -33% 2,303 $58   $19,365,756 20
Oct 7, 2010 11 $151,918 +13% -26% 2,303 $66   $19,517,674 21
Oct 8, 2010 15 $339,409 +123% -45% 1,616 $210   $19,857,083 22
Oct 9, 2010 14 $654,729 +93% -52% 1,616 $405   $20,511,812 23
Oct 10, 2010 13 $506,252 -23% -47% 1,616 $313   $21,018,064 24
Oct 11, 2010 9 $410,563 -19% +196% 1,616 $254   $21,428,627 25
Oct 12, 2010 15 $108,920 -73% -24% 1,616 $67   $21,537,547 26
Oct 13, 2010 15 $94,661 -13% -30% 1,616 $59   $21,632,208 27
Oct 14, 2010 15 $112,328 +19% -26% 1,616 $70   $21,744,536 28
Oct 15, 2010 - $182,315 +62% -46% 969 $188   $21,926,851 29
Oct 16, 2010 17 $358,420 +97% -45% 969 $370   $22,285,271 30
Oct 17, 2010 14 $282,350 -21% -44% 969 $291   $22,567,621 31
Oct 18, 2010 - $55,700 -80% -86% 969 $57   $22,623,321 32
Oct 19, 2010 - $48,417 -13% -56% 969 $50   $22,671,738 33
Oct 20, 2010 - $47,763 -1% -50% 969 $49   $22,719,501 34
Oct 21, 2010 - $66,271 +39% -41% 969 $68   $22,785,772 35
Oct 22, 2010 - $166,676 +152% -9% 727 $229   $22,952,448 36
Oct 23, 2010 - $311,168 +87% -13% 727 $428   $23,263,616 37
Oct 24, 2010 13 $249,259 -20% -12% 727 $343   $23,512,875 38
Oct 25, 2010 - $47,236 -81% -15% 727 $65   $23,560,111 39
Oct 26, 2010 - $34,743 -26% -28% 727 $48   $23,594,854 40
Oct 27, 2010 - $32,897 -5% -31% 727 $45   $23,627,751 41
Oct 28, 2010 - $38,689 +18% -42% 727 $53   $23,666,440 42
Oct 29, 2010 - $108,539 +181% -35% 676 $161   $23,774,979 43
Oct 30, 2010 - $216,693 +100% -30% 676 $321   $23,991,672 44
Oct 31, 2010 - $95,726 -56% -62% 676 $142   $24,087,398 45
Nov 1, 2010 - $60,447 -37% +28% 676 $89   $24,147,845 46
Nov 2, 2010 - $87,707 +45% +152% 676 $130   $24,235,552 47
Nov 3, 2010 - $31,771 -64% -3% 676 $47   $24,267,323 48
Nov 4, 2010 - $40,113 +26% +4% 676 $59   $24,307,436 49
Nov 5, 2010 - $33,135 -17% -69% 288 $115   $24,340,571 50
Nov 6, 2010 - $62,812 +90% -71% 288 $218   $24,403,383 51
Nov 7, 2010 - $49,014 -22% -49% 288 $170   $24,452,397 52
Nov 8, 2010 - $7,992 -84% -87% 288 $28   $24,460,389 53
Nov 9, 2010 - $8,320 +4% -91% 288 $29   $24,468,709 54
Nov 10, 2010 - $10,209 +23% -68% 288 $35   $24,478,918 55
Nov 11, 2010 - $39,220 +284% -2% 288 $136   $24,518,138 56
Nov 12, 2010 - $19,138 -51% -42% 123 $156   $24,537,276 57
Nov 13, 2010 - $28,969 +51% -54% 123 $236   $24,566,245 58
Nov 14, 2010 - $23,548 -19% -52% 123 $191   $24,589,793 59
Nov 15, 2010 - $4,222 -82% -47% 123 $34   $24,594,015 60
Nov 16, 2010 - $4,981 +18% -40% 123 $40   $24,598,996 61
Nov 17, 2010 - $3,972 -20% -61% 123 $32   $24,602,968 62
Nov 18, 2010 - $4,325 +9% -89% 123 $35   $24,607,293 63
Nov 19, 2010 - $42,994 +894% +125% 252 $171   $24,650,287 64
Nov 20, 2010 - $91,194 +112% +215% 252 $362   $24,741,481 65
Nov 21, 2010 - $61,592 -32% +162% 252 $244   $24,803,073 66
Nov 22, 2010 - $23,650 -62% +460% 252 $94   $24,826,723 67
Nov 23, 2010 - $32,584 +38% +554% 252 $129   $24,859,307 68
Nov 24, 2010 - $34,736 +7% +775% 252 $138   $24,894,043 69
Nov 25, 2010 - $17,987 -48% +316% 252 $71   $24,912,030 70
Nov 26, 2010 - $60,150 +234% +40% 252 $239   $24,972,180 71
Nov 27, 2010 - $66,160 +10% -27% 252 $263   $25,038,340 72
Nov 28, 2010 - $39,637 -40% -36% 252 $157   $25,077,977 73
Nov 29, 2010 - $7,112 -82% -70% 252 $28   $25,085,089 74
Nov 30, 2010 - $7,733 +9% -76% 252 $31   $25,092,822 75
Dec 1, 2010 - $7,219 -7% -79% 252 $29   $25,100,041 76
Dec 2, 2010 - $7,226 n/c -60% 252 $29   $25,107,267 77

Weekly Box Office Performance

DateRankGross% ChangeTheatersPer TheaterTotal GrossWeek
Sep 17, 2010 5 $10,429,673   2,625 $3,973   $10,429,673 1
Sep 24, 2010 8 $5,594,896 -46% 2,625 $2,131   $16,024,569 2
Oct 1, 2010 11 $3,493,105 -38% 2,303 $1,517   $19,517,674 3
Oct 8, 2010 14 $2,226,862 -36% 1,616 $1,378   $21,744,536 4
Oct 15, 2010 18 $1,041,236 -53% 969 $1,075   $22,785,772 5
Oct 22, 2010 15 $880,668 -15% 727 $1,211   $23,666,440 6
Oct 29, 2010 18 $640,996 -27% 676 $948   $24,307,436 7
Nov 5, 2010 34 $210,702 -67% 288 $732   $24,518,138 8
Nov 12, 2010 37 $89,155 -58% 123 $725   $24,607,293 9
Nov 19, 2010 29 $304,737 +242% 252 $1,209   $24,912,030 10
Nov 26, 2010 29 $195,237 -36% 228 $856   $25,107,267 11

International Cumulative Box Office Records


Worldwide Cumulative Box Office Records


Weekly US DVD Sales

DateRankUnits
this
Week
% ChangeTotal
Units
Spending
this
Week
Total
Spending
Weeks
in
Release
Jan 16, 20112174,737 174,737$3,031,687$3,031,6871
Jan 23, 20116102,430-41% 277,167$1,805,841$4,837,5282
Jan 30, 20111755,628-46% 332,795$1,012,430$5,849,9583
Feb 6, 20112148,711-12% 381,506$900,666$6,750,6244
Feb 13, 20112161,873+27% 443,379$1,113,095$7,863,7195

Weekly US Blu-ray Sales

DateRankUnits
this
Week
% ChangeTotal
Units
Spending
this
Week
Total
Spending
Weeks
in
Release
Jan 16, 20111325,498 25,498$610,680$610,6801

Our DVD and Blu-ray sales estimates are based on weekly retail surveys, which we use to build a weekly market share estimate for each title we are tracking. The market share is converted into a weekly sales estimate based on industry reports on the overall size of the market, including reports published in Media Play News.

For example, if our weekly retail survey estimates that a particular title sold 1% of all units that week, and the industry reports sales of 1,500,000 units in total, we will estimate 15,000 units were sold of that title. The consumer spending estimate is based on the average sales price for the title in the retailers we survey.

We refine our estimates from week to week as more data becomes available. In particular, we adjust weekly sales figures for the quarter once the total market estimates are published by the Digital Entertainment Group. Figures will therefore fluctuate each week, and totals for individual titles can go up or down as we update our estimates.

Because sales figures are estimated based on sampling, they will be more accurate for higher-selling titles.

Full financial estimates for this film, including domestic and international box office, video sales, video rentals, TV and ancillary revenue are available through our research services. For more information, please contact us at research@the-numbers.com.