See also: Weekly DVD Sales Chart - Weekly DVD and Blu-ray Sales Combined Chart - DEG Watched at Home Top 20 - Netflix Daily Top 10

United States Blu-ray Sales Chart for Week Ending October 2, 2011

  TitleUnits
this
Week
%
Change
Total
Units
Spending
this
Week
Total
Spending
Weeks
1 new Transformers: Dark of the Moon 1,055,378   1,055,378  $22,110,169  $22,110,169 1
2 (1) Bridesmaids 114,825 -69% 483,241  $2,295,509  $9,635,687 2
3 (3) Thor 59,101 -56% 698,319  $1,473,743  $18,601,962 3
4 (2) Star Wars: The Complete Saga (Episodes I-VI) 55,513 -78% 630,550  $4,589,250  $48,572,425 1
5 (5) X-Men: First Class 48,864 -35% 814,240  $1,228,058  $19,793,449 4
6 (4) Dumbo 32,611 -72% 150,615  $717,120  $3,451,264 936
7 (-) Transformers: Revenge of the Fallen 23,957 +902% 2,265,552  $283,891  $48,662,351 102
8 (6) Spooky Buddies 19,841 -65% 77,277  $396,624  $1,544,771 2
9 (-) Transformers 19,313 +422% 293,138  $276,431  $5,302,143 207
10 (-) Ben-Hur 17,097   17,097  $830,749  $830,749 551
- (-) Lord of the Rings - The Motion Picture Trilogy 10,455 +160% 1,391,935  $591,234  $98,429,337 355
11 (-) Harry Potter Years 1-7 Part 1 Gift Set 10,237   10,237  $716,499  $716,499 25
12 (26) Sons of Anarchy: Season Three 9,498 +514% 73,722  $436,832  $3,330,379 5
13 (7) Star Wars: The Original Trilogy 8,760 -73% 62,552  $350,298  $2,501,426 367
14 (9) Rio 8,549 -17% 1,137,903  $207,689  $26,678,412 9
15 (-) Harry Potter and the Deathly Hallows, Part I 8,232 +117% 2,257,872  $164,066  $52,023,330 25
16 (-) Beauty and the Beast 7,915 +188% 2,687,938  $229,218  $63,812,840 469
17 (11) Hanna 7,071 -12% 102,575  $148,562  $2,248,484 4
18 (-) Mimic 6,754   6,754  $67,477  $67,477 702
19 (15) No Country for Old Men 6,754 +42% 106,629  $74,799  $1,153,331 186

Our DVD and Blu-ray sales estimates are based on weekly retail surveys, which we use to build a weekly market share estimate for each title we are tracking. The market share is converted into a weekly sales estimate based on industry reports on the overall size of the market, including reports published in Media Play News.

For example, if our weekly retail survey estimates that a particular title sold 1% of all units that week, and the industry reports sales of 1,500,000 units in total, we will estimate 15,000 units were sold of that title. The consumer spending estimate is based on the average sales price for the title in the retailers we survey.

We refine our estimates from week to week as more data becomes available. In particular, we adjust weekly sales figures for the quarter once the total market estimates are published by the Digital Entertainment Group. Figures will therefore fluctuate each week, and totals for individual titles can go up or down as we update our estimates.

Because sales figures are estimated based on sampling, they will be more accurate for higher-selling titles.