See also: Weekly Blu-ray Sales Chart - Weekly DVD and Blu-ray Sales Combined Chart - DEG Watched at Home Top 20 - Netflix Daily Top 10

United States DVD Sales Chart for Week Ending February 20, 2011

  TitleUnits
this
Week
%
Change
Total
Units
Spending
this
Week
Total
Spending
Weeks
1 new Unstoppable 731,244   731,244  $11,692,592  $11,692,592 1
2 (9) Toy Story 3 548,067 +449% 10,375,162  $5,105,737  $178,278,571 16
3 (18) Inception 338,712 +377% 4,253,235  $4,596,932  $72,669,105 11
4 (-) Shrek Forever After 329,499 +1,938% 3,295,553  $3,245,664  $55,670,565 11
5 (-) How to Train Your Dragon 292,205 +2,128% 5,836,947  $3,550,437  $112,277,627 19
6 (4) Beverly Hills Chihuahua 2 256,134 -40% 1,562,541  $3,839,449  $23,423,282 3
7 (30) The Town 243,577 +618% 1,829,030  $2,206,808  $26,738,233 10
8 (2) Life As We Know It 210,671 -58% 717,213  $2,947,287  $10,033,810 2
9 (-) The Other Guys 199,630 +550% 1,827,962  $1,936,411  $32,035,138 10
10 (-) Iron Man 2 187,345 +2,458% 5,370,658  $2,459,503  $117,989,220 21
11 (1) For Colored Girls 184,566 -67% 745,520  $2,951,210  $12,083,541 2
12 (-) Eat Pray Love 180,690 +921% 1,889,566  $1,740,045  $30,089,593 13
13 (-) The Proposal 167,162 +2,473% 5,391,220  $1,646,195  $87,492,764 71
14 (24) The Expendables 166,650 +224% 2,741,014  $2,030,564  $44,174,812 13
15 (-) Legend of the Guardians: The Owls of Ga'hoole 159,484 +834% 794,732  $2,087,295  $12,530,828 10
16 (3) Paranormal Activity 2 155,755 -64% 583,483  $2,490,522  $9,329,893 2
17 (7) Secretariat 150,788 -17% 1,406,083  $1,807,948  $22,841,423 4
18 (-) Ramona and Beezus 144,274 +6,055% 1,030,664  $1,605,770  $14,842,099 15
19 (6) Red 138,059 -40% 1,821,339  $1,793,386  $24,120,077 4
20 (-) Wall Street: Money Never Sleeps 137,254 +866% 908,892  $1,704,695  $14,043,187 9
21 (-) The A-Team 132,063 +547% 1,598,395  $1,413,074  $24,608,049 19
22 (5) You Again 117,218 -54% 371,667  $1,991,534  $6,314,623 2
23 (8) Despicable Me 108,443 -30% 6,812,247  $1,997,075  $117,966,484 10
24 (26) Salt 87,896 +114% 1,577,901  $799,405  $24,464,884 9
25 (11) The Social Network 68,810 -23% 1,307,399  $825,032  $17,496,636 6
26 (20) Takers 65,104 -2% 831,273  $1,106,117  $13,618,678 5
27 (23) Easy A 57,915 +3% 1,010,537  $520,656  $15,961,150 9
28 (10) Open Season 3 54,865 -42% 485,717  $1,008,506  $8,810,136 4
29 (22) Saw 3D 51,772 -10% 404,518  $506,330  $6,142,710 4
30 (15) Beauty and the Beast 50,602 -33% 1,500,718  $766,888  $25,260,761 437

Our DVD and Blu-ray sales estimates are based on weekly retail surveys, which we use to build a weekly market share estimate for each title we are tracking. The market share is converted into a weekly sales estimate based on industry reports on the overall size of the market, including reports published in Media Play News.

For example, if our weekly retail survey estimates that a particular title sold 1% of all units that week, and the industry reports sales of 1,500,000 units in total, we will estimate 15,000 units were sold of that title. The consumer spending estimate is based on the average sales price for the title in the retailers we survey.

We refine our estimates from week to week as more data becomes available. In particular, we adjust weekly sales figures for the quarter once the total market estimates are published by the Digital Entertainment Group. Figures will therefore fluctuate each week, and totals for individual titles can go up or down as we update our estimates.

Because sales figures are estimated based on sampling, they will be more accurate for higher-selling titles.