Thursday Night Previews: Dog-gone-it
January 11, 2019
The Upside was the surprise winner of last night’s previews, as it earned $1.1 million. Its reviews are not going to help its legs, but perhaps its word-of-mouth will be better. We will have to wait for the CinemaScore for that, but I think it will top our $12 million prediction, which is good news for STX Entertainment.
A Dog’s Way Home was way back with $535,000. Granted, it is a family and its reviews are better, so it should have longer legs. However, I don’t think it will have long enough legs to match our $15 million prediction. It reportedly only cost $18 million to make, so as long as it comes close, Sony will be happy with this result.
Replicas only managed $200,000 during previews last night. Its target audience should be a lot more willing to see a movie opening night, while its reviews should wind up being among the worst of the year, so its legs will likely be quite short. On the positive side, the film’s North American distributions rights only cost $4 million and it could still match that figure during its opening weekend.
Filed under: Midnight Previews, Replicas, The Upside, A Dog’s Way Home