See also: Weekly DVD Sales Chart - Weekly DVD and Blu-ray Sales Combined Chart - DEG Watched at Home Top 20 - Netflix Daily Top 10

United States Blu-ray Sales Chart for Week Ending May 27, 2012

  TitleUnits
this
Week
%
Change
Total
Units
Spending
this
Week
Total
Spending
Weeks
1 new Red Tails 157,788   157,788  $3,660,682  $3,660,682 1
2 new This Means War 102,925   102,925  $2,112,023  $2,112,023 1
3 new The Secret World of Arrietty 61,395   61,395  $1,732,576  $1,732,576 1
4 new The Woman in Black 47,983   47,983  $1,019,166  $1,019,166 1
5 (1) The Grey 39,810 -78% 219,825  $952,253  $4,804,574 2
6 (2) Chronicle 32,820 -80% 196,418  $819,185  $4,673,545 2
7 (3) Underworld: Awakening 27,534 -61% 357,687  $583,466  $7,672,493 3
8 (6) Mission Impossible - Ghost Protocol 21,159 -28% 777,323  $439,480  $15,878,085 6
- (-) Rocky: The Undisputed Collection 19,248 +1,069% 188,866  $772,226  $7,575,894 134
9 (-) Men in Black 2 18,761 +362% 37,738  $243,893  $490,600 496
10 (-) Men in Black 17,830   17,830  $234,875  $234,875 762
11 (7) Thor 15,290 -40% 1,323,228  $313,136  $32,872,443 37
12 (-) Whisper of the Heary 14,469   14,469  $408,320  $408,320 325
13 (5) The Vow 14,296 -60% 161,271  $304,782  $3,877,112 3
14 new Sherlock: Season Two 12,876   12,876  $384,849  $384,849 1
15 (-) Puss in Boots 12,797 +203% 831,995  $295,849  $20,051,333 14
16 (8) Captain America: The First Avenger 12,528 -41% 1,609,184  $320,260  $40,744,611 31
17 (-) Castle in the Sky 11,724   11,724  $327,559  $327,559 117
- (-) The Devil Inside 11,107 n/c 22,214  $277,562  $555,124 2
18 (10) Contraband 10,745 -45% 316,093  $267,882  $7,241,624 5

Our DVD and Blu-ray sales estimates are based on weekly retail surveys, which we use to build a weekly market share estimate for each title we are tracking. The market share is converted into a weekly sales estimate based on industry reports on the overall size of the market, including reports published in Media Play News.

For example, if our weekly retail survey estimates that a particular title sold 1% of all units that week, and the industry reports sales of 1,500,000 units in total, we will estimate 15,000 units were sold of that title. The consumer spending estimate is based on the average sales price for the title in the retailers we survey.

We refine our estimates from week to week as more data becomes available. In particular, we adjust weekly sales figures for the quarter once the total market estimates are published by the Digital Entertainment Group. Figures will therefore fluctuate each week, and totals for individual titles can go up or down as we update our estimates.

Because sales figures are estimated based on sampling, they will be more accurate for higher-selling titles.