See also: Weekly DVD Sales Chart - Weekly DVD and Blu-ray Sales Combined Chart - DEG Watched at Home Top 20 - Netflix Daily Top 10

United States Blu-ray Sales Chart for Week Ending April 24, 2011

  TitleUnits
this
Week
%
Change
Total
Units
Spending
this
Week
Total
Spending
Weeks
1 (1) Harry Potter and the Deathly Hallows, Part I 552,768 -40% 1,472,851  $13,285,291  $35,206,589 2
2 new The King’s Speech 161,298   161,298  $3,224,341  $3,224,341 1
3 (5) Tangled 155,549 +112% 1,425,389  $3,234,080  $34,594,140 4
4 (17) Bambi 86,674 +404% 1,047,228  $1,726,547  $24,240,105 321
5 (2) The Chronicles of Narnia: The Voyage of the Daw… 75,619 -45% 381,356  $1,441,299  $7,882,691 3
6 (3) Tron: Legacy 69,483 -43% 797,122  $1,727,794  $19,599,061 3
7 (19) Megamind 48,865 +218% 623,943  $676,771  $14,152,624 9
8 (26) How to Train Your Dragon 31,618 +364% 1,102,651  $438,015  $28,302,280 28
9 (-) Snow White and the Seven Dwarfs 31,121 +516% 1,987,798  $588,551  $54,226,413 498
10 (27) Despicable Me 30,015 +410% 1,954,132  $607,539  $50,336,353 19
11 new Sharpay's Fabulous Adventure 26,920   26,920  $605,426  $605,426 1
12 new Gulliver’s Travels 26,809   26,809  $756,931  $756,931 1
- (-) Life 25,652 +1,951% 293,669  $1,077,136  $13,375,744 47
13 (-) Beauty and the Beast 24,875 +334% 2,571,133  $515,497  $60,989,470 446
14 (-) Pinocchio 24,211 +356% 110,691  $648,377  $2,873,851 600
15 (4) The Incredibles 23,272 -80% 136,902  $624,841  $3,491,732 319
16 (16) Black Swan 19,457 +9% 271,507  $434,158  $6,156,752 4
17 (24) Yogi Bear 16,638 +76% 121,139  $371,917  $2,977,762 5
- (-) Tron 15,590 -35% 152,221  $358,416  $3,499,563 832
18 (14) Little Fockers 14,980 -37% 144,040  $330,481  $3,283,594 3

Our DVD and Blu-ray sales estimates are based on weekly retail surveys, which we use to build a weekly market share estimate for each title we are tracking. The market share is converted into a weekly sales estimate based on industry reports on the overall size of the market, including reports published in Media Play News.

For example, if our weekly retail survey estimates that a particular title sold 1% of all units that week, and the industry reports sales of 1,500,000 units in total, we will estimate 15,000 units were sold of that title. The consumer spending estimate is based on the average sales price for the title in the retailers we survey.

We refine our estimates from week to week as more data becomes available. In particular, we adjust weekly sales figures for the quarter once the total market estimates are published by the Digital Entertainment Group. Figures will therefore fluctuate each week, and totals for individual titles can go up or down as we update our estimates.

Because sales figures are estimated based on sampling, they will be more accurate for higher-selling titles.